eCommerce Automation is Changing the Future
                     eCommerce 
Automation 
Change the Future
One of the most notable technologies in 
this digital world is automated 
eCommerce. 
The continually changing eCommerce scene causes online traders to be 
always engaged with the newest and best approaches to drive innovative 
change inside the online businesses they claim.
“Time is money” and sometimes worth even more.
The time in addition to the cash you put in expanding your business 
manages the direction towards the growth. This implies leaving 
performing repetitive task, exploring better ways to achieve your target 
audience and connecting with your current customers in a better way.
eCommerce marketing is making a positive 
impact on the future of eCommerce
Importance of Automation in 
eCommerce
Automation in eCommerce is the usage of multiple software applications 
and related instruments. eCommerce automation is about giving your 
people and yourself the most important thing you can: time.
E-Commerce marketing is an integrated part of Digital Marketing. Digital 
marketing can be defined as the act of promoting and advertising any 
product and services using any digital channels such as the internet.
As the marketing automation is growing day by day so using marketing 
automation in e-commerce business can prove to be a very beneficial 
step for the growth of e-commerce business.
Let’s look at how eCommerce 
automation can be integrated 
into your daily routine.
Real World Applications of eCommerce 
Automation
Directly from gathering email 
address by means of a spring 
up when a visitor land on 
your page, sending them 
different lead nurturing 
messages, telling about to 
buy, are a portion of the 
things that automation can 
manage.
Automation can manage 
different tasks that are most 
important to running your 
online stores.
● Collect email addresses - Emails are a great way to remain 
connected to your prospect.
● Send automated emails - Send such emails automatically based on 
the certain user-end triggers with help of email automation.
● Schedule your emails and social media - you can also utilize 
automation to schedule certain social media posts and emails.
● Updating stock/inventory
● Schedule limited time sales - You can set the time period for 
offering discounts on our products.
● Recommend relevant products - , you can utilize machine learning 
to learn about individual customer’s shopping preferences and 
suggest them relevant items.
● Set up reminders or alerts - you can set up reminders in the form of 
a notification, email or even a text to your customers.
Tools For Automation 
Implementation
Social Media eCommerce Platform
Automation
Website analytics Operation 
Automation
Automation 
All-in-One tools Implementati Lead Capture 
on Tools Automation
Customer Support Customer Relation 
Automation Management
Recommendation engine Email Marketing 
Automation Automation
Several categories of eCommerce automation that 
can be incorporated into your store include - 
1. eCommerce Platform Automation
You have your items supplied in your distribution center 
however you need an online portal that can exhibit your 
products to your prospects. 
That time you need an eCommerce Platform like Shopify, 
BigCommerce. Setup your online store, transfer your 
products or upload a .csv record. 
Several categories of eCommerce automation that 
can be incorporated into your store include - 
2. Operation Automation
To run a business, you’d need to find inventory, maintain a 
budget.
● Inventory Management Tools
○ Contalog, Oberlo, TradeGecko, Ecomdash
● Employee Management Tools
○ TickSpot, Toggl, Project Hamster, Trello, Asana, 
Wunderlist, Google Tasks
● Finance Management Tools
○ FreshBooks, InvoiceNinja, Intuit’s QuickBooks, 
Zoho Books
Several categories of eCommerce automation that 
can be incorporated into your store include - 
3. Lead Capture Automation Tool
Capturing leads is important from expanding your business 
point of view. Implementing with different methods like 
● OptinMonster
● Sumo
● OptiMonk
● ThriveLeads
Several categories of eCommerce automation that 
can be incorporated into your store include - 
4. Customer Relation Management 
tool
Great client relationship tool stores all the distinctive data 
you gather about your customers and that helps you to 
utilize the data to make a customized involvement for them.
● SalesForce
● Oracle CRM
● Microsoft Dynamics CRM
● SAP AG
Several categories of eCommerce automation that 
can be incorporated into your store include - 
5. Email Marketing Automation
Now time that you have a list of email subscribers so it is 
time to send them automated emails. Some well-known 
email marketing automation is - 
● MailChimp
● CampaignMonitor
● DotMailer
● Constant Contact
Several categories of eCommerce automation that 
can be incorporated into your store include - 
6. Social Media Automation
Social media posts can also be automated using the 
following tools -
● Hootsuite
● Tweetdeck
● SocialPilot
● Buffer
Several categories of eCommerce automation that 
can be incorporated into your store include - 
7. Customer Support Automation
Help desk or customer support makes having real-time 
conversations with your client.
● Olark
● HelpScout
● ZenDesk
● Kayako
Several categories of eCommerce automation that 
can be incorporated into your store include - 
8. Website analytics
Without analytics, you wouldn’t be able to measure the 
performance required to strategize better. By using tools to 
automate the tracking process - 
● Google Analytics
● Hotjar
● Kissmetrics
● CrazyEgg
Several categories of eCommerce automation that 
can be incorporated into your store include - 
9. Recommendation Engine 
Automation
Purpose of the eCommerce store is that increases the user 
experience on all channels and helps you to gain more 
engaged customers.
○ Dynamic Yield
○ BoomTrain
○ PredictiveIntent
○ Barilliance
Several categories of eCommerce automation that 
can be incorporated into your store include - 
10. All-in-One tools
This Automation tools provide most of the above-mentioned 
functionalities under a single platform.
○ InfusionSoft
○ HubSpot
○ Act-On
○ Marketo
eCommerce 
Automation is a For any form of 
growth-driven assistance regarding 
machine that helps eCommerce email m
businesses to arketing
expand effectively. , feel free to drop a 
message at 
[email protected].
Thankfully, the introduction of 
automation in eCommerce 
marketing is making a positive 
impact on the future of 
eCommerce
 
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