Marketing strategies for Instagram in 8 easy steps
                     MARKETING STRATEGIES FOR 
INSTAGRAM IN 8 EASY STEPS 
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MARKETING STRATEGIES FOR INSTAGRAM 
IN 8 EASY STEPS 
MARKETING STRATEGIES FOR INSTAGRAM 
IN 8 EASY STEPS 
• On average, the user spends 53 minutes per day on Instagram, which makes the 
platform the second most visited after Facebook. Instagram offers a spectacular 
reach for brands that increases day by day.
• Additionally, 90% of Instagram users follow at least one business. When 
researching new products or services, the conclusion is that more than 36% of 
professionals with responsibility for making B2B decisions use Instagram.
• These data show us that using marketing strategies on Instagram are very 
beneficial for companies. 
MARKETING STRATEGIES FOR INSTAGRAM 
IN 8 EASY STEPS 
•  Your business's marketing strategy should include Instagram as a key 
component, working in tandem with your content, email, and other social media 
marketing initiatives. To create an effective Instagram marketing strategy , start 
by reviewing your company's marketing calendar and brainstorming relevant 
content to post on Instagram for each initiative.
• Planning a seasonal event or product launch? Plan Instagram content for every 
action, from teasers to ads and collaborations. 
MARKETING STRATEGIES FOR INSTAGRAM 
IN 8 EASY STEPS 
• As you add content ideas to your marketing calendar, keep in mind the 
purpose of each post. That way, you can make sure you align your Instagram 
strategy with your marketing goals. For example, your goals might include:
• Do you need to update frequently, sporadically, or infrequently? Choosing the 
ideal publishing schedule is essential to your Instagram strategy. 
• Naturally, you'll want to post enough content to get results without 
overwhelming your audience or receiving negative feedback .
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