Uploaded on May 28, 2020
Real estate decisions may take a lot more time now than before. This is not just because of the seekers’ changing financial status, but also due to the government’s policies, say, the transfer of title names and other processes involved. With that, the core of your sales and marketing strategy is visibility: https://www.lamudi.com.ph/journal/brand-communication-strategies/
Online Behavior of Property Seekers in the Philippines | Lamudi
Developer Strategies:
Enabling Sales & Marketing
Teams
Online Behavior of Property Seekers
Online behavior
March 8 - 14 is
the week when
COVID cases
started to
increase in the
Philippines.
March 15 - 21
is when the
community
quarantine
was first
implemented.
Online behavior
-19% +31% +8%
Traffic coming from returning Increased interest in rental
Total change in online
users properties
demand-side interest in real
estate
Those who were thinking about purchasing Property seekers are thinking of short-term
The drop is mostly due to less new traffic,
real estate before are thinking harder than solutions for the time being, with an increase of
as returning traffic has increased by a interest in areas with commonly more affordable
ever before and are potentially seeking
significant amount. properties.
additional options to match their
requirements.
The decision-making process for purchasing residential
properties will take more time.
Dream Research Discover Transact
The average time it takes to make a decision is around 180 days.
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