The short answer is yes, but not in the way most merchants mean by “ranking.” ChatGPT does not expose a standard organic ranking system for product pages. What OpenAI does document is that public websites can appear in ChatGPT search, that publishers should allow OAI-SearchBot if they want their content included in summaries and snippets, and that ChatGPT search surfaces links to relevant web sources. That means Shopify product reviews can help indirectly by making product pages more informative, more trustworthy, and more structured for retrieval, but they are not a published direct ranking factor. That matters because a lot of teams are using old SEO language for a newer discovery surface. On a Shopify store, reviews can strengthen the page in three practical ways: they add unique text, they can support rating markup and product context, and they give answer engines more evidence about what buyers think of the item. This article explains where reviews probably help, where they do not, and what to do if you want stronger product visibility in ChatGPT.