Dairy Whitener Market in India Growth, Demand and Challenges of the Key Industry Players 2023-2028
                     Dairy Whitener Market 
in India Research and 
Forecast Report 2023-
2028
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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are at  the top of  the company’s  exper t ise.
IMARC’s ta i lored approach combines unfathomable ins ight  in to the dynamics o f  companies and 
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achieve unmatchable compet i t ive advantage,  bui ld  more pro f ic ient  organizat ions,  and secure 
las t ing resul ts .
Accord ing  t o  t he  la tes t  repor t  by  IMARC G roup ,  t i t l ed  " Dai ry  Wh i tener  Market  in  
Ind ia :  I ndust ry  T rends ,  Share ,  S ize ,  G rowth ,  Opportun i ty  and  Forecast  2023-
2028, "  t he  da i ry  wh i t ener  marke t  i n  ind ia  s i ze  reached  INR 54. 4  B i l l i on  in  2022 .
Da i r y  wh i t eners  a re  w ide ly  u t i l i zed  as  a  subs t i t u te  f o r  m i l k  o r  c ream,  la rge ly  i n  
Report t ea  and co f f ee .  They  a re  conven ien t  t o  use ,  eas i l y  por tab le  and have  an  ex tended 
she l f - l i f e ,  due  t o  wh ich  t hey  a re  ex tens ive ly  rep lac ing  regu la r  m i l k .  They  a re  a lso  
Highlight and ava i lab le  i n  ready- to -consume f o rmat s  w i th  var ied  fa t  and  sugar  con t en t  t ha t  o f fe rs  ease  o f  hand l i ng  t o  the  use rs .
Common ly  ava i lab le  as  who le  m i l k  powder  (WMP)  and  sk im  m i l k  powder  (SMP) ,  
Description t hese  wh i t ene rs  enhance t he  ove ra l l  t as t e  by  enhanc ing  t he  body ,  f l avo r  and 
mou th fee l  o f  t he  beverages .  Apar t  f r om t h i s ,  t hey  a re  inc reas ing ly  u t i l i zed  in  t he  
p repara t ion  o f  m u l t ip l e  f oods ,  inc lud ing  soups ,  sauces  and pudd ings .
Request  fo r  a  PDF  sample  o f  th i s  repor t :  
ht tps : / / www. imarcgroup .com/da i r y -wh i t ener -marke t - in - ind ia / reques tsample
Report Description
D a i r y  W h i t e n e r  Ma r k e t  i n  I n d i a  Ma r k e t  T r e n d s :
T he  m a r k e t  i n  I n d i a  i s  m a j o r l y  d r i v e n  b y  t h e  i n c r ea s i n g  c o n su m p t i on  o f  t e a  a nd  c o f f e e  ac r o s s  th e  c o u n t r y .  S i n ce  da i r y  
w h i t e n e rs  o f f e r  m u l t i p l e  b en e f i t s ,  i n c l ud i n g  p o r t ab i l i t y ,  c o n v e n i e n c e ,  a nd  l o n ge r  s h e l f - l i f e ,  t he y  a r e  w i d e l y  p r e f e r r ed  o v e r  
f r e s h  m i l k .  T h i s  i s  su p p o r te d  by  r a p i d  u r b a n i z a t i o n ,  i n f l a t i n g  d i s po s a b l e  i n c om e  l e v e l s  o f  t h e  ma s s e s  an d  t h e  s h i f t i n g  d i e ta r y  
p r e f e re n c e s  o f  t h e  m as s e s .  M o re o v e r ,  n u m e ro u s  k e y  p l a y e r s  i n  t he  m a r ke t  a r e  n o w  i n t r o du c i n g  f o r t i f i e d  p r o du c t  v a r i a n t s  i n  
t he  m a rk e t  w i th  i m p r o ve d  n u t r i t i o n  co n t e n t .  On  a c co u n t  o f  t h e  g r o w i ng  h e a l t h  c o ns c i o u sn e s s  a m o n g  t h e  m a s s es ,  t h i s  i s  
c r e a t i n g  a  p o s i t i v e  ou t l o o k  f o r  t he  m a rk e t .  
I n  l i ne  w i t h  t h i s ,  mu l t i p l e  c o mp a n i e s  a r e  a l so  l a u nc h i n g  n e w  f l a v o r s  o f  da i r y  w h i t en e r s  i n  t he  m a r k e t ,  w h i c h  i s  ga i n i n g  
w i de s p r ea d  p r om i n e n c e  ac r o s s  th e  c o u n t r y .  W h i t e n e rs  w i th  c h o c o l a t e ,  l em o n  a n d  c a rd a m om  f l a v o r s  a re  c a te r i n g  t o  t h e  
d i v e r s e  p r e f e re n c e s  o f  t he  m a s se s ,  t he r e b y  a c t i n g  as  a  ma j o r  g r o w t h - i nd u c i n g  f a c to r .  S o m e  o f  t h e  o t h e r  f a c to r s  c on t r i b u t i n g  
t o  t h e  ma r k e t  g r o w t h  i n c l u de  t h e  e a s y  p r o du c t  a v a i l a b i l i t y  t h ro u g h  on l i n e  a n d  o f f l i n e  o r g an i z e d  r e t a i l  c h a n ne l s ,  t h e  r i s i n g  
p r e f e re n c e  fo r  c o ns u m i n g  i n s t an t  b e ve r a g e s  a n d  s i g n i f i c a n t  g r ow t h  i n  t h e  h os p i t a l i t y  a n d  f o o d  an d  b e ve r a g es  s e c to r s .
L o o k i n g  f o r wa r d ,  t h e  m a r k e t  i s  an t i c i p a t e d  to  g r o w a t  a  C A GR  o f  1 0 . 7 %  d u r i n g  2 0 2 3 - 2 0 28 .
V i e w  R e p o r t  T O C ,  F i g u r e s  a n d  T a b l e s :  h t t p s : / / w ww . i m a r c g ro u p . co m / d a i r y - wh i t e n e r - m ar k e t - i n - i n d i a
Breakup by Region:
• Maharashtra
• Uttar Pradesh
• Andhra Pradesh
• Tamil  Nadu
• Gujarat
• Rajasthan
Report • Karnataka
Segmentation • Madhya Pradesh
• West Bengal
• Bihar
• Delhi
• Kerala
• Punjab
• Orissa
• Haryana
How big is the dairy whitener market in India?
What is the expected growth rate of the dairy 
whitener market in India during 2023-2028?
Key What are the key factors driving the dairy whitener 
market in India?
Questions 
Answered in What has been the impact of COVID-19 on the dairy whitener market in India?
the Report
What is the breakup of the dairy whitener market in 
India based on the retail vs institutional?
What are the key regions in the dairy whitener 
market in India?
Who are the key players/companies in the dairy 
whitener market in India?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4     I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     K e y  I n d u s t r y  T r e n d s5    I n d i a n  D a i r y  I n d u s t r y
    5 . 1     M a r k e t  O v e r v i e w
    5 . 2     M a r k e t  P e r f o r m a n c e
    5 . 3     M a r k e t  b y  O r g a n i s e d  a n d  U n o r g a n i s e d  S e g m e n t
    5 . 4     M i l k  P r o d u c t i o n  a n d  C o n s u m p t i o n  T r e n d s
        5 . 4 . 1  C u r r e n t  a n d  H i s t o r i c a l  T r e n d s
        5 . 4 . 2  P r o d u c t i o n  a n d  C o n s u m p t i o n  F o r e c a s t
    5 . 5     M i l k  P r o d u c t i o n  b y  S t a t e
    5 . 6     M i l k  P r o d u c t i o n  b y  C a t t l e
    5 . 7     M i l k  U t i l i z a t i o n  P a t t e r n s  i n  I n d i a
    5 . 8     M a r k e t  F o r e c a s t
6    I n d i a n  D a i r y  W h i t e n e r  I n d u s t r y
    6 . 1     M a r k e t  O v e r v i e w
    6 . 2     M a r k e t  P e r f o r m a n c e
       
                6 . 2 . 1  Vo l um e  Trend s
                6 . 2 . 2  Va l ue  Trend s
        6 . 3        I m pa c t  o f  COV I D-1 9
        6 . 4        P r i c e  Tren ds
                6 . 4 . 1  M i l k  P ro c u reme nt  Pr i c e  Tre nds
                6 . 4 . 2  Da i r y  wh i tene r  P r i c e  Tren ds
        6 . 5       Ma rke t  B rea kup  by  Reg io n
        6 . 6       Ma rke t  Fo rec a s t
        6 . 7        S WOT  Ana ly s i s
                6 . 7 . 1  O v e rv i ew  
Table of                 6 . 7 . 2  S t ren gths                6 . 7 . 3  Wea k ness es
                6 . 7 . 4  O pp o r t un i t i e s
                6 . 7 . 5  Th rea t s
Contents         6 . 8        Va l ue  C ha i n  Ana l y s i s
        6 . 9        Po r t e r ’ s  Fi v e  Fo rc es  Ana l ys i s
                6 . 9 . 1  O v e rv i ew
                6 . 9 . 2  Ba rga i n i ng  Po wer  o f  Buy e r s
                6 . 9 . 3  Ba rga i n i ng  Po wer  o f  Supp l i e r s
                6 . 9 . 4  Degree  o f  Co m pet i t i o n
                6 . 9 . 5  Th rea t  o f  N ew E nt ra n t s
                6 . 9 . 6  Th rea t  o f  S ubs t i t u t es
        6 . 1 0        Key  S uc c es s  Fa c to r s  a nd  R i s k  Fa c t o rs
7    Per formance  o f  Key  Reg ions
        7 . 1       Ka rna ta ka
              7 . 1 . 1  Ma rke t  Pe r f o rm a n c e
                    7 . 1 .1 .1  Vo lum e  Tren ds
                      7 . 1 .1 .2  Va lue  Trends     
F o r  m o r e  i n f o r m a t i o n ,  v i s i t :  
ht t ps : / /w ww. i ma rc gro up . c o m /d a i r y -w h i t ene r-m a rke t - i n - i n d i a / t
o c
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