United States Chocolate Market by Product Type, Distribution Channel, End User 2024-2032
                     United States Chocolate 
Market Research and 
Forecast Report 2024-
2032
Format: PDF+EXCEL
© 2023 IMARC All Rights Reserved 
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high-growth s tar tups to For tune 500 companies.
We prov ide a comprehensive sui te of  market  entry  and expansion serv ices.  Our of fer ings inc lude 
thorough market  assessment ,  feas ib i l i ty  s tudies,  company incorporat ion ass is tance,  fac tory  setup 
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research.  These serv ices are des igned to ass is t  companies in  evaluat ing market  oppor tuni t ies ,  
set t ing up new ent i t ies ,  navigat ing regulatory landscapes,  boost ing brand v is ib i l i ty ,  analyz ing 
compet i tors,  and opt imiz ing procurement  s t rategies.
A c c o r d i n g  t o  t h e  l a t e s t  r e p o r t  b y  I M A R C  G r o u p ,  t i t l e d  " U n i t e d  S t a t e s  C h o c o l a t e  M a r k e t :  I n d u s t r y  
T r e n d s ,  S h a r e ,  S i z e ,  G r o w t h ,  O p p o r t u n i t y  a n d  F o r e c a s t  2 0 2 4 - 2 0 3 2 , "  t h e  U n i t e d  S t a t e s  c h o c o l a t e  
m a r k e t  s i z e  i s  p r o j e c t e d  t o  e x h i b i t  a  g r o w t h  r a t e  ( C A G R )  o f  2 . 6 4 %  d u r i n g  2 0 2 4 - 2 0 3 2 .
T h e  g r o w t h  o f  t h e  U n i t e d  S t a t e s  c h o c o l a t e  m a r k e t  i s  d r i v e n  b y  s e v e r a l  f a c t o r s ,  i n c l u d i n g  r i s i n g  
c o n s u m e r  p r e f e r e n c e  f o r  p r e m i u m  a n d  a r t i s a n a l  c h o c o l a t e  p r o d u c t s .  T h e  i n c r e a s i n g  a w a r e n e s s  o f  t h e  
Report h e a l t h  b e n e f i t s  a s s o c i a t e d  w i t h  d a r k  c h o c o l a t e ,  w h i c h  i s  r i c h  i n  a n t i o x i d a n t s  a n d  f l a v o n o i d s ,  i s  
e n c o u r a g i n g  c o n s u m e r s  t o  o p t  f o r  h e a l t h i e r  o p t i o n s  w i t h i n  t h e  c h o c o l a t e  s e g m e n t .  A d d i t i o n a l l y ,  t h e  
t r e n d  t o w a r d s  o r g a n i c  a n d  e t h i c a l l y  s o u r c e d  i n g r e d i e n t s  i s  g a i n i n g  t r a c t i o n ,  w i t h  c o n s u m e r s  s h o w i n g  
Highlight and a  p r e f e r e n c e  f o r  p r o d u c t s  t h a t  a r e  c e r t i f i e d  o r g a n i c ,  f a i r  t r a d e ,  a n d  s u s t a i n a b l y  s o u r c e d .  T h i s  s h i f t  i s  p u s h i n g  m a n u f a c t u r e r s  t o  i n n o v a t e  a n d  o f f e r  a  b r o a d e r  r a n g e  o f  h i g h - q u a l i t y ,  e t h i c a l l y  p r o d u c e d  
c h o c o l a t e s  t o  m e e t  e v o l v i n g  c o n s u m e r  d e m a n d s .  F u r t h e r m o r e ,  t h e  r i s e  o f  e - c o m m e r c e  a n d  o n l i n e  
r e t a i l  p l a t f o r m s  h a s  m a d e  i t  e a s i e r  f o r  c o n s u m e r s  t o  a c c e s s  a  w i d e r  v a r i e t y  o f  c h o c o l a t e  p r o d u c t s ,  
Description i n c l u d i n g  s p e c i a l t y  a n d  i n t e r n a t i o n a l  b r a n d s .  T h i s  h a s  e x p a n d e d  t h e  m a r k e t ’ s  r e a c h  a n d  p r o v i d e d  
c o n s u m e r s  w i t h  m o r e  o p t i o n s ,  d r i v i n g  g r o w t h  i n  t h e  s e c t o r .  S e a s o n a l  d e m a n d  a l s o  p l a y s  a  s i g n i f i c a n t  
r o l e  i n  t h e  U n i t e d  S t a t e s  c h o c o l a t e  m a r k e t ,  w i t h  h o l i d a y s  s u c h  a s  V a l e n t i n e ’ s  D a y ,  E a s t e r ,  a n d  
H a l l o w e e n  c o n t r i b u t i n g  t o  s p i k e s  i n  s a l e s .  T h e  i n c r e a s i n g  p o p u l a r i t y  o f  p e r s o n a l i z e d  a n d  c u s t o m i z e d  
c h o c o l a t e  g i f t s  d u r i n g  t h e s e  o c c a s i o n s  i s  f u r t h e r  f u e l i n g  m a r k e t  g r o w t h .
R e q u e s t  f o r  a  P D F  s a m p l e  o f  t h i s  r e p o r t :  
h t t p s : / / w w w . i m a r c g r o u p . c o m / u n i t e d - s t a t e s - c h o c o l a t e - m a r k e t / r e q u e s t s a m p l e
Report Description
Uni t ed  S t a t es  Choc o l a t e  M a rke t  T rend s :
Key  t r e nds  i n  t h e  Un i t e d  S t a t es  ch oco la t e  m ar ke t  i nc l ude  a  s t r ong  f ocu s  o n  in nova t i on  and  p r o duc t  d i v e r s i f i c a t i on .  
M an u f ac t u r e r s  a r e  e xpe r im en t in g  w i t h  new  f la vo r s ,  i ng r e d ien t s ,  and  f o r m a t s  t o  c a t e r  t o  d iv e r s e  co nsum er  p r e f e r en ces .  
The r e  i s  a l so  a  g r o w ing  i n t e r es t  i n  p lan t - base d  an d  veg an  c hoco l a t es ,  r e f l ec t i n g  b r o ade r  d ie t a r y  t r ends  and  cons um e r  
dem and  f o r  a l t e r na t i ve  p r od uc t s .  A dd i t i o na l l y ,  t h e  m ar ke t  i s  w i t nes s ing  a  su r g e  i n  t h e  p opu la r i t y  o f  f unc t i ona l  choc o la t es  
t ha t  a r e  i n f used  w i t h  i ng r ed ien t s  l i ke  C BD,  a dap t ogen s ,  an d  p r o b io t i c s ,  o f f e r i n g  ad ded  h ea l t h  bene f i t s  b eyond  t r ad i t i on a l  
choco la t e  cons um pt ion .  
Ano t h e r  no t ab le  t r end  i s  t he  e m ph as i s  on  sus t a inab i l i t y  and  e t h i c a l  p r ac t i c es  w i t h in  t he  i n dus t r y .  Cons um er s  a r e  
i nc r ea s ing ly  c once r ned  a bou t  t h e  env i r onm en t a l  an d  soc ia l  i m pac t  o f  t he i r  pu r c hases ,  l ead in g  t o  a  g r e a t e r  dem and  f o r  
choco la t es  t ha t  a r e  p r od uced  w i t h  m in im a l  en v i r onm en t a l  f oo t p r i n t  a nd  unde r  f a i r  l a bo r  cond i t i ons .  Com pan ie s  a r e  
r esp ond ing  by  ad op t i ng  sus t a inab le  sou r c ing  p r ac t i c es ,  r educ i ng  pac kag ing  was t e ,  and  enga g ing  i n  co r po r a t e  soc ia l  
r esp ons ib i l i t y  i n i t i a t i ves .  The  adop t i on  o f  t hes e  p r ac t i ces  i s  no t  o n l y  m ee t i n g  cons um e r  expe c t a t i ons  bu t  a l so  enh anc in g  
b r and  r ep u t a t i on  an d  l oya l t y  i n  a  com pe t i t i ve  m a r ke t .
Vi ew  Repo r t  T O C,  F i g ures  and  T ab l e s :  h t t ps : / / w w w . i mar cgrou p . com / un i t ed - s t a t es - ch oco l a t e - mark e t
Breakup by Product Type:
• White Chocolate
• Milk Chocolate
• Dark Chocolate
• Others
 
Report Breakup by Product Form:
• Molded
Segmentation • Countl ines
• Others
Breakup by Application:
• Food Products
o Bakery Products
o Sugar Confect ionary
o Desserts
o Others
• Beverages
• Others
Breakup by Pricing:
Report • Everyday Chocolate
Segmentation • Premium Chocolate
• Seasonal Chocolate
Breakup by Distribution:
• Direct Sales (B2B)
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Stores
• Others
Breakup by Region:
• Northeast
• Midwest
Report 
• South
Segmentation • West
How has the United States chocolate market performed 
so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in 
the United States chocolate market?
What is the impact of each driver, restraint, and 
Key opportunity on the United States chocolate market?
Questions What are the key regional markets?
Answered in 
What is the breakup of the market based on the product 
the Report type?
Which is the most attractive source in the product type 
chocolate market?
What is the breakup of the market based on product 
form?
Which is the most attractive product form in the United 
States chocolate market?
What is the breakup of the market based on 
application?
Which is the most attractive application in the United 
States chocolate market?
What is the breakup of the market based on pricing?
Key 
Questions Which is the most attractive pricing in the United States 
chocolate market?
Answered in 
What is the breakup of the market based on 
the Report distribution?
Which is the most attractive distribution in the United 
States chocolate market?
What is the competitive structure of the market?
Who are the key players/companies in the United States 
chocolate market?
1     P r e f a c e
2     S c o p e  a n d  M e t h o d o l o g y
    2 . 1     O b j e c t i v e s  o f  t h e  S t u d y
    2 . 2     S t a k e h o l d e r s
    2 . 3     D a t a  S o u r c e s
        2 . 3 . 1     P r i m a r y  S o u r c e s
        2 . 3 . 2     S e c o n d a r y  S o u r c e s
    2 . 4     M a r k e t  E s t i m a t i o n
Table of         2 . 4 . 1     B o t t o m - U p  A p p r o a c h        2 . 4 . 2     T o p - D o w n  A p p r o a c h
    2 . 5     F o r e c a s t i n g  M e t h o d o l o g y
3     E x e c u t i v e  S u m m a r y
4    U n i t e d  S t a t e s  C h o c o l a t e  M a r k e t  -  I n t r o d u c t i o n
Contents     4 . 1     O v e r v i e w    4 . 2     M a r k e t  D y n a m i c s
    4 . 3     I n d u s t r y  T r e n d s
    4 . 4     C o m p e t i t i v e  I n t e l l i g e n c e
5    U n i t e d  S t a t e s  C h o c o l a t e  M a r k e t  L a n d s c a p e
    5 . 1     H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
    5 . 2     M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
6    U n i t e d  S t a t e s  C h o c o l a t e  M a r k e t  -  B r e a k u p  b y  P r o d u c t  T y p e
    6 . 1     W h i t e  C h o c o l a t e     
        6 . 1 . 1  O v e r v i e w
        6 . 1 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
        6 . 1 . 3  M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
    6 . 2     M i l k  C h o c o l a t e
        6 . 2 . 1  O v e r v i e w
        6 . 2 . 2  H i s t o r i c a l  a n d  C u r r e n t  M a r k e t  T r e n d s  (  2 0 1 8 - 2 0 2 3  )
        6 . 2 . 3  M a r k e t  F o r e c a s t  (  2 0 2 4 - 2 0 3 2  )
       
    6 . 3     D a r k  C h o c o l a t e
        6 . 3 .1  O ve r v i e w
        6 . 3 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
        6 . 3 .3  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
    6 . 4     O t h e rs
        6 . 4 .1  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
        6 . 4 .2  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
7    U n i t e d  S ta t e s  C h o c o l a t e  Ma r k e t  -  B re a k u p  b y  P ro d u c t  
Table of F o r m    7 . 1    Mo l d e d
        7 . 1 .1  O ve r v i e w
Contents         7 . 1 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )        7 . 1 .3  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
    7 . 2    C o u n t l i n es
        7 . 2 .1  O ve r v i e w
        7 . 2 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
        7 . 2 .3  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
    7 . 3    O t h e rs
        7 . 3 .1  O ve r v i e w
        7 . 3 .2  H i s t o r i c a l  a nd  C u r r e n t  Ma r k e t  T r e n ds  (  2 0 18 - 2 0 2 3  )
        7 . 3 .3  M a rk e t  F o r e c a s t  (  2 0 24 - 2 0 32  )
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