History of Coca Cola


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Uploaded on Nov 19, 2018

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Presentation on history of coca cola.

Category History

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History of Coca Cola

History of Coca Cola Image Source:- EllenMacArthurFoundation.org Coca cola is a soft drink which produced by Coca Cola Company. This drink is invented by Dr. John Pemberton. He sold this drink to a business man named Asa Griggs Candler. Dr. Pemberton’s partner Frank M. Robinson gave the name “Coca Cola” and also designed the trademark for the company. Ingredients Original Ingredients of coca cola were coca leaves, and kola nuts, But current formula of this drink is a secret. • Carbonated water. • Sugar. • Caffeine. • Phosphoric acid. • Caramel Color. • Natural Flavorings. Variants • Diet Coke. • Diet Coke Caffeine Free. • Caffeine Free Coca-Cola(1983- Present). • Coca-Cola Zero Sugar. • Coca-Cola Cherry(1985-Present). • Coca-Cola Vanilla(2002-2005,2007- Present). Sale In starting Coca-Cola sold as 5 cent per glass during 1st year in Atlanta but according to the some recent reports servings of Coca‑Cola beverages are estimated at 1.9 billion globally. In 1888 Coca-Cola became the first selling beverage in the world. Coca-Cola Bottles After seeing the growing demand of Coca-Cola, First bottling of Coca-Cola started in Mississippi, and Vicksburg in 1894. This bottling work was done under the leadership of Joseph A. Biedenharn. First bottles were Hutchinson bottles and later came another design which was Hobble-skirt design. Advertising Campaign Coca-Cola First marketing Strategy was free samples of the beverage through coupons in 1887. Company has been started different types of campaign like:- • In 1970, “connected with fun, friends and good times”. • In 1971,“I’d Like to Buy the World a Coke”. • In 1979, “Have a Coke and a Smile”. • In 1980, “Are You Getting Enough Happiness?”. • Animated Ad with the help of Animated Polar Bears, “Always Coca- Cola” Campaign. • In 2009, “Open Happiness”. • In 2010, “Open the Games. Open Happiness”. • Most Popular slogan of the Coca-Cola in history is “The Pause That Refreshes” first appeared in 1929. Distribution • Distribution of Coca-Cola in Myanmar Started in June 2012. • Coca-Cola is now available in every country except Cuba and North Korea. Thank You