Uploaded on Mar 22, 2022
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Cricketers influencing the rise of fantasy cricket in India
Cricketers influencing the rise of fantasy cricket in India • In India, where Cricket is followed by more than a billion people, the rise of fantasy cricket was imminent. What helped these apps to grow was the involvement of few of the best cricketers of the country. • The likes of MS Dhoni, Virat Kohli, Sachin Tendulkar, Sourav Ganguly, Gautam Gambhir, KL Rahul are the brand ambassador of various fantasy apps and without a shadow of a doubt, this is helping fantasy cricket to grow in the country • The sole reason being is that fans follow their favorite cricketers religiously. Whatever they say, the fans follow. This is why cricket is such a crazy game here in India. • So, when they see that their favorite player is promoting a particular app, they soon consider that to be the best fantasy app in the country and they join that. • For example, Real11 has Gautam Gambhir as the brand ambassador of the company and Real11 is getting a lot of new users daily and they are competing against Gautam Gambhir in Beat the Champion contest and then various other fantasy leagues. • Thus, it can be said with a lot of conviction that cricketers are influencing a lot of people to play fantasy cricket and in a way earn a lot of money.
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