Patient Engagement Strategies for Improving Patient Activation
                     Patient Engagement Strategies 
for Improving Patient Activation
Patient Engagement in Healthcare
As a medical professional, your goal is to 
make sure your patients have the best 
outcome possible. On the other hand, 
medical practices can contribute to a 
patient’s ability to engage and take an active 
role in their care. So how do you increase 
patient engagement or healthcare CRM in 
healthcare? Let’s find out.
What is Patient Engagement?
Patient engagement is a term that 
encompasses a wide variety of concepts. It 
includes patient activation, any actions taken 
to increase activation, and what the patient 
does in response to their care. 
Patient engagement statistics show that a 
highly engaged patient has better health 
outcomes on average.
Strategies To Improve Patient Activation
Provide easily accessible education to 
patients.
Use simple terms and easy to understand 
language when communicating to the patient 
about their condition and their care. Simply 
referring them to a video or a pamphlet 
should not be the first resort when educating 
a patient.
Encourage shared decision making 
among patients.
Care providers can assist the patient in key 
decisions by understanding what their 
preferences are, understanding what values 
drive their decision making, and providing 
an evaluation of decisions that the patient 
makes on their own.
Click here to learn more!
Importance of Patient Engagement
The PAM makes it easy for physicians and 
hospital staff to understand how much 
involvement a patient has in their own 
care. Most importantly, it shows how 
different patients can be when it comes to 
taking control of their care.
Learn more about 
why patient engagement is so important in 
healthcare
!
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