Case Study- Silver Touch Technologies Develops Custom Web-Based App for US-Based Client
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Case Study
Custom WebStore Development
For
A US Based Client 
FMCG – Web STORe –Zend FRAMeWORk
Cl ient  Over v iew 
About  C l ien t :  Th i s  p ro j ec t  was  awa rded  to  us  t h rough The So lu t ion :  S i l ve r  Touch  has  p rov ided 
ou r  US Based  So f twa re  Pa r t ne r. C l i en t  i s  an  exc l us i ve so lu t i ons  to  t he  c l i en t  t o  deve lop  a  webs i t e  us i ng 
membersh ip  based  ou t  o f  Los  Ange les, Ca l i f o r n i a . Zend  f r amework . The  c l i en t  webs i t e  has  con ta i ned 
Ta i l o red  a round  h igh  end  f ash ion , p rov ides  members  w i t h on l y  f ew pages  to  access  w i t h  t he  use  o f  con ten t 
access  to  exc l us i ve  even t s  and  se r v i ces  a t  r a tes  he ld managemen t . S i l ve r  Touch  has  a l so  p rov ided 
exc lus i ve l y  f o r  t he i r  members. f unc t i ona l i t y  f o r  t he  B log  us i ng  mos t  popu l a r  open 
sou rces  b logg ing  app l i ca t i on  as  WordPress.
Requi rement  Over v iew & Cha l lenges  Ahead: 
C l i en t  wan ted  to  S i l ve r  Touch  to  ass i s t  i n  t he  des ign ing 
and  deve lopmen t  o f  a  new, more  robus t  and  ex tens ib l e 
web-based  app l i ca t i on  t ha t  ca te r s  to  members  on l y 
whe re  members  can  l og in , v i ew exc lus i ve  even t s  by  s to re 
name, RSVP to  even t s  a t  s to res
Si lverTouch Techno log ies  L imi ted 
© copyr ight  1992-2012 a l l  r igh ts  reser ved. Proper ty  o f  S i l verTouch Techno log ies  L td . 
Custom WebStore Development
descr ip t ion 
The  ma in  ob jec t i ve  o f  deve lopmen t  fo r  t h i s  app l i ca t i on  i s  t o  rep resen t  h igh-end  f ash ion  webs i t e  w i t h i n  t he  members 
based  access. The  webs i t e  w i l l  a l l ow  members  to  access  exc l us i ve  even t s  and  se r v i ces  a t  r a tes  he ld  exc l us i ve l y  f o r  t he 
members  by  t he  webs i t e  owne r. The  b rands  and  se r v i ces  p rov id i ng  by  t he  webs i t e  ne two rk  a re  a l r eady  a  pa r t  o f  a  member ’s 
p re fe rence  and  p rov id i ng  a  g rea t  advan tage  fo r  t hem. The  members  need  to  ge t  s i gn  up  f i r s t  t o  access  webs i t e  f ea tu res 
and  func t i ona l i t i e s. Webs i t e  members  w i l l  ab l e  to  ge t  ‘B l ack  Ca rd ’  a l ong  w i t h  t he i r  s i gnup  wh ich  w i l l  se r ve  many  pu rposes 
such  as  to  rece i ve  V IP  t r ea tmen t  a t  any  t ime  i n  ce r t a i n  s to res. The  webs i t e  members  w i l l  have  to  use  t he i r  ca rds  to  RSVP fo r 
even t s.
Object ives
The  P ro jec t  Ob jec t i ves  we re :
1 . Need  to  c rea te  o f  up  to  3  impor t an t  use r  ro l es  such  as :
 1 .1 . Supe r  Admin
 1 .2 . S i t e  Members
 1 .3 . S i t e  V i s i t o r s
2 . App l i ca t i on  access ib l e  f unc t i ona l i t i e s :
 2 .1 . A l l ow  use r s  to  c rea te  t he i r  membersh ip  accoun t  on  t he  webs i t e
 2 .2 . A l l ow  members  to  open  membersh ip  subsc r i p t i on  w i t h i n  two  d i f f e ren t  op t i ons  (Mon th l y  &  Yea r l y )
 2 .3 . App l i ca t i on  a l l ows  use r s  to  access  d i f f e ren t  b rands  and  se r v i ces
 2 .4 . App l i ca t i on  a l l ows  use r s  to  sea rch  se r v i ces  f ro0m f i t ness  to  l odg ing  and  mob i l e  p l a t f o rm to  ca r  r en ta l .
3 . Fo l l ow ing  requ i r emen ts  wou ld  be  necessa r y  to  imp lemen t  i n  new deve lopmen t :
 3 .1 . Need  to  imp lemen t  use r  r eg i s t r a t i ons  to  t he  webs i t e
 3 .2 . Need  to  imp lemen t  two  d i f f e ren t  membersh ip  op t i ons
 3 .3 . Need  to  i n t eg ra te  ecommerce  func t i ona l i t y  t o  t he  webs i t e
Approach –  One More  Step  Ahead Towards  Success
The  P ro jec t  was  d i v i ded  i n to  3  d i f f e ren t  phases :
1. Phase 1 :  A t  t he  i n i t i a l  t ime  o f  t he  p ro j ec t  we  have  done  ana l y s i s  on  t he  P ro to t ype  fo r  t he  Sys tem F low & 
Da tabase  Des ign .
2. Phase 2 :  I n  t he  second  s t age  o f  t he  p ro j ec t  deve lopmen t , we  s t a r t ed  wo rk  to  c rea te  a  web  based  app l i ca t i on 
i nc l ud ing  a l l  mas te r  modu les  and  r i ch  use r  i n t e r f ace.
3.Phase 3 : I n  t he  f i na l  s t age  o f  t he  deve lopmen t , we  have  done  Se tup  o f  t es t i ng  env i ronmen t  ( same as  t he 
p roduc t i on  env i ronmen t )  us i ng  dummy da ta .
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Custom WebStore Development
Techno logy
deve lopment  env i ronment
Techno logy Spec i f ica t ions
Techno logy  & Framework PHP 4x  /  5x  Sever  da tabase
da tabase MySQL 4x  /  5x  Ser ver  da tabase
Web Ser ver /Host ing  P la t fo rm Apache 2x  Ser ver
Languages PHP
Opera t ing  System Linux  Sever  P la t fo rm
deployment  env i ronment
Techno logy Spec i f ica t ions
Techno logy  & Framework PHP 5x  Ser ver  da tabase
da tabase My SQL 4x/5x  Ser ver  da tabase
Web Ser ver /Host ing  P la t fo rm Apache 2x  Ser ver
Languages PHP, Zend Framework
Opera t ing  System Linux  Ser ver  P la t fo rm
dura t ion  
1. P ro j ec t  Man  Hou rs : 781 Man  Hou rs
2 . P ro j ec t  L i f e  Cyc le : 97 .65 Man  Days
Resu l ts  Ach ieved
The  p ro j ec t  deve lopmen t  phase  has  comp le ted  w i t h i n  t he  expec ted  t ime  l i ne  by  S i l ve r  Touch  Techno log ies. The  S i l ve r  Touch 
has  a l l oca ted  ded i ca ted  deve lope rs  to  t he  c l i en t  company  fo r  t he  f u l f i l lmen t  o f  t h i s  p ro j ec t  w i t h i n  t he  ac tua l  dead l i ne  and  a l so 
comp le ted  Phases  w i se  deve lopmen t  us i ng  Ag i l e  Deve lopmen t  Me thodo logy.
Howeve r, be fo re  to  comp i l e  en t i r e  p ro j ec t  dep loymen t  to  t he  c l i en t  se r ve r, S i l ve r  Touch  has  t es ted  f unc t i ona l i t i e s  o f  t he  p ro j ec t 
success fu l l y  and  de l i ve r s  i t  t o  t he  c l i en t  se r ve r  f i na l l y. Cu r ren t l y  t he  app l i ca t i on  i s  r unn ing  success fu l l y  t o  t he  c l i en t  s i de.
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Custom WebStore Development
benef i ts
The  webs i t e  v i s i t o r s  w i l l  have  t he  op t i ons  to  ge t  a  membersh ip  w i t h i n  t he  reg i s t r a t i on .
Webs i t e  use r s  can  have  t he  two  d i f f e ren t  op t i ons  to  subsc r i be  fo r  t he  membersh ip  (Mon th l y  &  Yea r l y )  w i t h  app l i cab le 
r a tes. Webs i t e  can  a l l ow  the i r  use r s  to  subsc r i be  fo r  t he  News le t t e r  f unc t i ona l i t y  and  a l so  p rov ide  t he  l i nks  to  j o i n 
f acebook  and  tw i t t e r. Webs i t e  use r s  can  eas i l y  f i nd  t he  i n fo rma t i on  re l a ted  t he i r  expec ted  b rands  and  se r v i ces. The 
member  o f  t h i s  webs i t e  w i l l  ge t  advan tage  fo r  t he  ‘B l ack  Ca rd ’  a f t e r  ge t t i ng  s i gnup. The  ‘B l ack  Ca rd ’  can  p rov ide  many 
advan tages  as  to  rece i ve  V IP  t r ea tmen t  a t  any  t ime  i n  ce r t a i n  s to res. The  members  mus t  need  to  p rov ide  ca rds  to  RSVP 
fo r  even t s.
Accompl ishment
1. Webs i t e  use r s  can  have  t he  op t i ons  fo r  membersh ip  reg i s t r a t i on 
2 . Webs i t e  have  t he  ecommerce  func t i ona l i t y  t o  c rea te  accoun t  f o r  mon th l y  and  yea r l y
3 . Admin i s t r a to r  can  have  t he  f u l l  con t ro l  t o  manage  the  con ten t s  on  t he  webs i t e
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Custom WebStore development
Deliver best products, software solutions and services, 
on time with quality, and as per customer expectations
About  S i l verTouch
S i l ve rTouch , a  company  es tab l i shed  i n  1992 i s  w ide l y  accep ted  fo r  i t s  I T  so l u t i ons  w i t h  a  huge  cus tomer  base  i n  more  t han 
20 coun t r i e s  ac ross  t he  wo r l d . 
S i l ve rTouch  i s  ac t i ve l y  engaged  i n  En te rp r i se  so f twa re  deve lopmen t , en te rp r i se  con ten t  managemen t , documen t  managemen t 
and  IT  consu l t i ng  se r v i ces  such  as  Bus iness  p rocess  op t im i za t i on , p rocess  consu l t i ng, imp lemen ta t i on  and  cus tom i za t i on  o f 
ERP. S i l ve rTouch  l eads  b r i l l i an t l y  i n  new techn i ca l  deve lopmen ts  such  as : Mob i l e  App l i ca t i on  deve lopmen t  se r v i ces  on  iPhone, 
iPad , B l ackbe r r y, And ro id , J2ME and  W indows  mob i l e  p l a t f o rms. Even  now, S i l ve rTouch  he lps  i t s  g loba l  c l i en t s  fo r  ma jo r 
deve lopmen ts, dep loymen ts  and  managemen ts  o f  t he i r  mob i l i t y  so l u t i ons  and  en te rp r i se  app l i ca t i on  deve lopmen t  p rog rams. 
S i l ve rTouch  has  a l l i ance  w i t h  seve ra l  i ndus t r y  l eade rs  such  as  M ic roso f t , App le, C i sco, IBM, O rac le, SAP, Java , De l l , VM wa re, 
Syman tec, Son i c  Wa l l  wh i ch  p rov ides  a  compe t i t i ve  edge  ove r  o the r  i ndus t r y  pee rs  and  t a rge t s  to  unde rs t and  and  ca te r  t o  a l l 
t ypes  o f  r equ i r emen ts  t ha t  conce r n  ou r  c l i en t s, t he reby, l ead ing  to  se r ve  t hem p rec i se l y  t o  t he i r  sa t i s f ac t i on .
Fo r  more  i n fo rma t i on , p l ease  v i s i t  www.s i l ve r touch .com o r  ema i l  i n fo@s i l ve r touch .com
Ind ia  Headquar ter Un i ted  k ingdom nor th  Amer ica
Si lverTouch Techno log ies  L imi ted S i lverTouch Techno log ies  Uk L imi ted S i lverTouch Techno log ies  InC
® 2nd F loor, Saf f ron , essex  Techno logy  & Innova t ion  Cent re , 497 Route  27,
nr. Panchwat i  C i rcle , Un i t  7 , The Gab les ,Ongar  -  CM5 0GA, Ise l in , nJ  08830
Ahmedabad-380 006. Un i ted  k ingdom Uni ted  Sta tes
Phone : +91 -  79 -  2656 31 58 Phone : +44 -  (0 )  127-736-4689 Phone : +1 201 299 3529
E-ma i l  : i n fo@si l ve r touch .com E-mai l  : i n fo@si l ve r touch tech .co .uk E-ma i l  : i n fo@semaphore-so f tware .com
Web : www.s i l ve r touch .com Web : www.s i l ve r touch tech .co .uk Web : www.semaphore-so f tware .com
© copyr ight  1992-2012 a l l  r igh ts  reser ved. Proper ty  o f  S i l verTouch Techno log ies  L td . 
INDIA •  UK • USA • NETHERLANDS • AUSTRALIA • FRANCE • GERMANY 
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Th i s  s t a temen t  o f  wo rk  i s  p rop r i e t a r y  o f  S i l ve rTouch  Techno log ies  L td . and  con ta i ns  t r ade  sec re t s  and  con f i den t i a l  i n fo rma t i on  wh ich  i s  so l e l y  t he 
p rope r t y  o f  S i l ve rTouch  Techno log ies  L td . Th i s  s t a temen t  o f  wo rk  i s  i n t ended  fo r  i n t e r na l  use  on l y. The re fo re, i t  sha l l  no t  be  used , rep roduced , cop ied , 
d i sc losed  and  t r ansm i t t ed , i n  who le  o r  i n  pa r t , w i t hou t  t he  exp ress  consen t  o f  S i l ve rTouch  Techno log ies  L td .