Uploaded on Dec 11, 2023
With consumer reliance upon smartphones now universal, harnessing ecommerce SMS capabilities for outbound notifications, QR codes, and two-way personalization fosters stronger customer relationships yielding sales both online and in-store.
Ecommerce SMS
Harnessing the Power
of Ecommerce SMS
Marketing
Ecommerce SMS messaging enables sending
targeted alerts and offers directly to the
smartphones of high-intent shoppers and
fans to increase engagement, conversions
and customer lifetime value through the
highly trusted, ubiquitous SMS channel.
With consumer reliance upon smartphones
now universal, harnessing ecommerce SMS
capabilities for outbound notifications, QR
codes, and two-way personalization fosters
stronger customer relationships yielding
sales both online and in-store.
Ecommerce SMS messages achieve much
higher engagement and response rates
compared to email, app push, or social
messages thanks to reliable delivery directly
to users always accessible native inbox
inside their smartphones.
Strategically timed ecommerce SMS to
confirm purchases, highlight abandoned
carts, advertise flash sales, suggest related
products, solicit reviews, reward loyalty and
facilitate support strengthens the user
journey.
Permission-based ecommerce SMS sends
facilitate personalized URL links, digital
coupons codes, QR experience and exclusive
specials amplifying campaigns with
caracteremojis, gifs or videos tailored to
subscribers actively inviting communications.
The scalability and flexibility of eCommerce
SMS solution integration allows businesses
worldwide to drive higher average order
values and maximize customer lifetime
value through intuitive mobile subscriber
preferences management.
Ecommerce SMS analytics provide deep
visibility into granular open rates, subscriber
behaviors with content, audience
segmentation insights and precise attribution
tracking pivotal for continual optimization
towards performance benchmarks.
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