Uploaded on Sep 13, 2021
Nowadays, almost everyone is using mobile devices, and due to this trend, businesses are now adapting to mobile marketing. These set of marketing approaches is now proven to be effective in helping companies generate revenue with less expenses. Mobile marketing through text messages is one of the best ways to get customers. The purpose of this presentation is to discuss why it is important for your eCommerce business to utilize text messaging for mobile marketing.
Reasons for Ecommerce Stores to Send Text Messages
Reasons for Ecommerce
Stores to Send Text Messages
Whether you are opening your first ecommerce
store or are an old hand at it, text messages are
a great way to reach your customers and drive
sales. While email marketing used to be the
most popular form of customer communication,
now text messaging is catching up fast.
Ecommerce text message marketing is
becoming more and more effective for
brands. This fact is proven by the latest
statistics by Business Insider, who report
that 86% of customers prefer receiving
promo texts rather than promotions
through email.
This has led to some retailers sending up to
15 promotional text messages per month.
This number is only set to grow as
businesses are realizing how much more
efficient it is to send a customer a one or
two word text message instead of reading
lengthy emails which are full of distractions.
Ecommerce stores are now leveraging text
messaging as a way to reach out to their
customers and offer extra value. There are many
reasons why you should also start sending text
messages to your customers.
In this Ecommerce SMS Blog you can learn about
Top Five Reasons for Ecommerce Stores to Send
Text Messages.
According to a study by
Telecoms.com in 2017, text
messages convert 2 times more
than email and 4 times better than
social media in the North American
market.
Right now in 2021 in the UK alone,
64 billion texts are sent every
month. D uring the best year of
SMS traffic in history, over a trillion
texts have been sent!
As you already know, SMS marketing is a really
simple and useful tactic for your ecommerce
business. It works by sending the subscribers in
your database a text message containing a link
with a specific keywords (hashtags) and this
sends them to a landing page with special deals.
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