Uploaded on Mar 14, 2024
Jordan Evans, the CEO of Language Network, joins SlatorPod to talk about the evolution of his family-founded language service provider (LSP) and his sales-focused growth strategy. Jordan’s professional trajectory began with a blend of sales, tech startups, and a stint as a linguist and translator, before acquiring Language Network and achieving significant growth.
Jordan Evans, the CEO of Language Network, discusses sales strategies and expansion through mergers and acquisitions (M&A).
Jordan Evans, the CEO of Language Network, discusses s
ales strategies and expansion through mergers and acqu
isitions (M&A).
www.slator.com
Jordan Evans, the CEO of Language Network, joins SlatorPod to talk about the
evolution of his family-founded language service provider (LSP) and his sales-
focused growth strategy.
Jordan’s professional trajectory began with a blend of sales, tech startups, and
a stint as a linguist and translator, before acquiring Language Network and
achieving significant growth.
When it comes to growth strategies, Jordan delves into the hurdles and
advantages of acquisitions, stressing the significance of identifying suitable
matches and preserving stability throughout the integration process.
The conversation shifts to sales and marketing in the language industry, with
Jordan highlighting the need to cut through the noise and engage customers
effectively, whether through traditional methods like cold calling or newer
digital channels.
www.slator.com
The CEO attributes the growth of interpreting in the US to increased awareness of
language accessibility issues and funding initiatives, especially in sectors like
healthcare and immigration.
www.slator.com
Slator i s the leading source of news and research for the g loba l
t rans la t ion, loca l izat ion, and language technology indust ry . Our Adv isory
pract ice is a t rusted par tner to c l ients look ing for independent analys is .
Headquar tered in Zur ich, S la tor has a presence in As ia , Europe, and the
US.
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