Top 20 Customer Success Quotes
                     Top 20 Customer 
Success quotes 
Make every customer a success story
It takes 20 years to 
build a reputation and 
5 minutes to ruin it. If 
you think about that, 
you’ll do things 
differently.  
Warren Buffett
Make every customer a success 
story
Your job, if you’re a customer 
success manager, isn’t to 
make friends with your client. 
Your primary job is to 
challenge them, and get them 
to think, in order to make 
Dthone Pemppe rms ore successful.
Make every customer a success 
story
Your most unhappy 
customers are your 
greatest source of 
learning. 
Bill Gates
Make every customer a success 
story
Smart companies have 
realized that customer 
loyalty is the most 
powerful sales and 
marketing tool that they 
hBilal Pvricee .
Make every customer a success 
story
You can focus on 
adoption, retention, 
expansion, or 
advocacy; or you can 
focus on the 
customers' Desired 
Outcome and get all of 
Lincoln Murphy 
those things. 
Make every customer a success 
story
A poor onboarding experience 
is hard to come back from and 
is the fastest way to lose a 
customer. It’s critical to 
actively think about the entire 
customer journey – define it, 
map it, document it.
Paul Philp 
Make every customer a success 
story
The best CSMs can 
always identify the 
trends in what’s 
happening with the 
product and relay 
those insights to the 
product teams in a 
David Clark 
meaningful way.
Make every customer a success 
story
The faster you can help 
customers understand and 
extract value from your 
product that is in line with 
their business goals the 
stickier and more 
sJeffu Gcacrdenesr sful they’ll be.
Make every customer a success 
story
People will forget 
what you said. They 
will forget what you 
did. But they will 
never forget how you 
made them feel. 
Maya Angelou
Make every customer a success 
story
Most companies approach 
implementation from a 
checklist of what we need to 
get done. Instead, think of 
what a customer expects to 
accomplish during 
Wimynnpe lBeromwnentation.
Make every customer a success 
story
In the subscription 
economy, the 
connection between 
your customer’s 
success and your 
success is much more 
dKeinr Leowcntie.  
Make every customer a success 
story
RPA can help CSMs with 
their day-to-day tasks, and 
give them more time to 
focus on strategic work. 
Eventually, we may see it 
be able to predict customer 
questions and pitfalls in the 
Guy Lever 
product.
Make every customer a success 
story
Focus less on being 
on top of every social 
media channel & 
more on building easy 
ways for customers to 
contact you.
Richard White 
Make every customer a success 
story
Give one person 
responsibility for 
listening to your 
customers and 
authority to act on 
Gwuyh Laettts  they hear. 
Make every customer a success 
story
Customer success is 
where 90% of the 
revenue is.
Jason Lemkin 
Make every customer a success 
story
We're not competitor-
obsessed, we're customer-
obsessed. 
Jeff Bezos
Make every customer a success 
story
One of the best 
methods for retention 
I have found is 
continuing to add 
value after the sale. 
Silence is a retention 
kAdialmle Torp.orek 
Make every customer a success 
story
An important component of 
preventing churn is the need 
to always be aware of how 
your customer defines 
success. It will change over 
time, so ensuring that you’re 
in sync regularly is 
iAmndrpewo Mratrkas nt.
Make every customer a success 
story
Whether it’s high 
touch or low touch – 
we leverage the 
power of automation.
Paul Philp 
Make every customer a success 
story
At Typeform, the sales team 
falls under Customer Success. 
As a result, the sales team is 
very focused on bringing in the 
right type of customer, 
building trust, and delivering 
value to potential customers 
David Apple 
during the sales process.
Make every customer a success 
story
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