Uploaded on Feb 3, 2020
Compelling web design goes beyond delivering visual pleasure to the visitors. It can enhance your digital marketing to a significant extent. Presently, most business firms are hiring established web design agencies to get new website designs that can help establish good reputation for their business. In the competitive business environment, attractive design of your website can be crucial for creating the right first impressions for your business. Read on to know how you can come up with superior web design.
Tips For Superior Web Design
Tips For Superior Web Design
Uma Sri
Writes for Digital marketing for small business,
expert in writing articles on SEO digital marketing.
Compelling web design goes beyond delivering visual pleasure to the visitors. It
can enhance your digital marketing to a significant extent. Presently, most business
firms are hiring established web design agencies to get new website designs that
can help establish good reputation for their business. In the competitive business
environment, attractive design of your website can be crucial for creating the right
first impressions for your business. Read on to know how you can come up with
superior web design.
Tip 1 – Plan your design
An organized and planned approach makes the website design compelling.
Therefore, any generic design may not serve your purpose. Think of the color
theme, associating the same with your brand. The font, design elements and
typography should be incorporated accordingly. You need to think from the
audiences’ perspective on the type of content they would be reading, the
messaging that would help converting them and so on. Therefore, working on the
design strengthens the sales funnel.
Tip 2 – Remove these elements
At times, certain elements in the website can dilute the message and value you
are conveying to your customers. For instance, people may not like long and
complicated animations, complex fonts, and wrong color schemes. It takes a few
seconds for the audience to create the first impression of your website. Therefore,
the sections on your pages should be short and powerful. Use strong content and
focus on visuals, along with crisp headings. Keep away ambiguous terminology
from the site as it might confuse visitors. Besides, try to avoid generic and
overused words in your content.
Tip 3 – Include follow and social share buttons
When you come up with great content on your website, you would expect people
to share them. To make the process simple, include follow and social share
buttons on the page. In case your website does not have these options, you may
be missing out a lot of exposure on social media. Remember, Facebook, Twitter,
Instagram and other social media channels enable business firms get a great
degree of exposure. On each page of your website, you should be having these
options, so that the posts can be easily shared. Besides, you may consider using
tools for social sharing.
Tip 4 – Using appropriate images
Make sure that the images you use on your website are actually relevant to the
content. The audience should find them engaging enough. At the same time, you
need to be choosy about the images you use. Although stock photos are available
for free, you should not be loading the website with these images. Try to portray
images of real things and people. You might include images of your staff working,
operational processes being carried out and so on. In case you find that real
photos would not suit the purpose, go for stock photos. However, your approach
should be well thought through, and you need to choose the images that are
relevant for your business.
Tip 5 – Integrate call to action buttons
Well, the purpose of having a website remains incomplete, unless you integrate
the call to action (CTA) buttons in the right positions. You may carry out an A/B test
to find the color scheme or design that suits the situation best. Besides, easy
navigation and usability of your website making it popular among the users.
Following the tips above will help you come up with a superior website design and
help you better achieve your business goals.
About Marvist
Marvist Consulting LLC is a 14-year old premium Digital Marketing company that
has established a special niche as high-quality provider for SMBs with its
professionalism and innovative approach. As a Professional SEO Firm Marvist
offers customized strategic SEO solutions in digital marketing while exclusively
focusing on small and medium enterprise market segments in the USA and
Canada.
Thank you for spending your precious time in reading this article!
Comments