3 Biggest Digital Marketing Mistakes Businesses Make
                     3 Biggest Digital 
Marketing Mistakes 
Businesses Make
Overview
Digital marketing is one of the most important marketing techniques that can 
help you shine your business online. If done strategically, digital marketing can 
help you connect your business with your customers. With digital marketing, you 
can reach your prospects and expand your customer base easily. Are you looking 
for a professional digital marketing company for your business? 
Agdova Technologies is a professional digital marketing agency in Faridabad that 
offers goal-oriented digital marketing services to help you increase your brand 
awareness, boost website traffic and expand your customer base. 
Undoubtedly, digital marketing is an effective marketing technique but there are 
some common mistakes that every business should avoid. 
3 Biggest Digital Marketing Mistakes That 
Businesses Make - 
01 Not Measuring ROI
Ignoring Conversion Rate 
02 Optimization Testing
03 Not Publishing Blogs Consistently
Not Measuring ROI
Many business owners and marketers perform digital 
marketing tactics without measuring ROI. Well, you need 
to understand that it is a very bad practice. Keep in mind 
that not measuring ROI is the key to evaluating the 
effectiveness of marketing efforts and modifying digital 
marketing strategies. 
Ignoring Conversion Rate Optimization Testing
According to a recent survey report by digital marketing 
experts, businesses that neglect conversion rate 
optimization testing does not get desired results. So, it’s 
imperative to analyse the conversion rate of your 
website. 
Not Publishing Blogs Consistently
Publishing blogs consistently is extremely important for 
attracting your targeted audience and increasing your 
engagement rate. So, focus on sharing unique, high-
quality, and engaging content on your website. This 
helps you generate qualified leads and obtain better 
conversion rates. 
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