FIVE THINGS ABOUT AUGMENTED REALITY YOU HAVE TO Experience It Yourself
                     FIVE THINGS ABOUT AUGMENTED REALITY 
YOU HAVE TO EXPERIENCE IT YOURSELF
Augmented reality is a technology that virtually 
uses a 3D visual to give users a "real-world" 
experience. Augmented reality provides an 
interactive experience of a real-life environment 
by generating objects using computer software. 
It is often used in gaming & film making to 
improve user experience. 
Think about it this way: A shopping app that you 
can use to see how sunglasses would look on 
your face cut or how a table will fit in your dining 
room. Here's a list of some apps that you need to 
experience yourself. This will blow your mind in 
the best way and make you understand what 
augmented reality is.
Augmented Reality
1) YouCam Makeup
You can easily beautify your selfies using YouCam 
Makeup. You can choose from 100’s of beauty 
products, top brands, and filters. You can edit selfies 
and add a finishing touch to your photos with live 
eyeliner, eye shadow, hair color, lipstick, skin tone, 
teeth whitening, smooth skin, eyebrows, eye color, 
much more. YouCam's Live Makeup enables you to try 
out real cosmetic products from brands.
2) Google Lens
Google Lens is an AI-powered app that uses a 
smartphone camera and mixes machine learning 
technology to help in translation, shopping, and 
scanning. Translation – Google Translate helps in 
translating texts in your phone quickly from all 
languages currently used worldwide. 
Smart Text search – you can also search for a highlighted 
text on the web using Google Lens. Online Shopping - 
Also, Google Lens enables you to find similar images 
across the web, which is highly useful during online 
shopping. Google Lens will instantly identify a piece of 
cloth or product and also blogs that have used that 
picture. This is a highly useful feature that comes in 
handy when you search for furniture, clothing, or 
electronics online.
3) Google Maps
This augmented reality app let’s augmented reality 
technology to navigate while you walk. How? Besides 
presenting you with a live map with a constant 
location update, it makes use of the rear camera of 
your phone to identify where you are, and it 
superimposes direction and details on the display 
window. AR app helps you point in the right direction 
so that you do not walk on the wrong track.
Just search the destination you want to walk and then 
choose the walking option. Next, hit the "Start AR" 
button at the top of the page. Once you do this, the AR 
page will open automatically and show you the best 
route. The app will start showing you directions along 
with voice navigation.
Using your camera, Google Maps will scan what is 
around you and compare it with the Street View 
imagery.  
4) ASOS – virtual catwalk
Virtual catwalk is an AR-powered app designed to help 
users visualize products online, using their app.
The feature works in this way: when a user directs 
their smartphone camera at a flat surface and clicks 
on the 'AR' button on the product page, this feature 
helps customers see a more realistic view of the 
product by showcasing real-life human models.
Although this feature doesn't show how a product will 
fit a particular customer, it shows how it looks in real 
life through the use of virtual models. It shows a lively 
photo that also creates more user engagement. 
5) Gucci – 'try on' shoes in AR
Gucci is the latest addition to the AR list as a luxury 
brand. It added the AR feature to try on sneakers 
virtually. The users can choose from a range of Gucci 
shoes, especially sneakers, by selecting from the 
gallery downloads. 
Augmented Reality apps are a great way of creating 
traffic on your business and boosting sales. AR apps 
are a great way of building the reputation and faith of 
customers for your business. Most AR apps also allow 
communicating on social media to share their product 
listing and your experience using their AR feature. This 
is an ideal way of increasing traffic using digital 
marketing.
Nowadays, everything is online. You need not visit 
any store or any shop if everyone makes use of AR 
Technology. You can select or buy anything as if 
you do in a shop or a store. It's as simple as that.
If you are a business owner or a brand owner, then 
AR is a boon to you.
Augmented reality!!!! Just feel it!!!
Thanks!