Uploaded on Jun 10, 2020
PPT on CAIT campaign to boycott Chinese goods.
CAIT campaign to boycott Chinese goods.
CAIT CAMPAIGN TO
BOYCOTT CHINESE GOODS
INTRODUCTION
• The campaign call by the Confederation of All India Traders (CAIT),
which claims to represent 7 crore traders and 40,000 trade
associations, comes amid border tensions between India and China.
Source: Google image
ALL ABOUT THE CAMPAIGN
• CAIT will not motivate traders to not sell Chinese goods
• Urge Indian consumers to buy indigenous products in place of
Chinese goods
Source: Google image
BOYCOTTING CHINESE PRODUCTS
• The traders' body has been campaigning for boycotting Chinese
products on the back of government's push for 'Make in India'
programme.
Source: Google image
RESULT OF THE INITIATIVES
• As a result of these initiatives, imports from China have dropped
from USD 76 billion in 2017-18 to USD 70 billion at present.
• This USD 6 billion import decline tells the true story of the use of
indigenous goods and changing consumer sentiments,
Source: Google image
FUTURE PLANS
• CAIT is aiming for a reduction in India's imports of Chinese goods
by about USD 13 billion by 2021.
• It has also prepared a list of 3,000 products imported from China for
which Indian substitutes are available.
Source: Google image
FINANCIAL LOAD
• Reasoning behind the low footfalls at markets
• Retail business suffered a loss of 9 lakh crore
• CAIT pointed out that the 'financial load on traders will certainly be
going to kill the retail trade of the country'.
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PRODUCTS PREPARED BY CAIT
• FMCG
• Consumer goods
• Toys
• Festive goods
• Fabrics
• Textiles
• Stationery
• Paper
• Electrical and electronics
Source: Google image
SOCIAL MEDIA CAMPAIGN
• CAIT has said it will also run a major campaign across the country
through social media to connect more people to this campaign.
• Committee to run the nationwide campaign was made with Brij
Mohan Agarwal as convenor, and Sumit Agrawal as co-convenors.
Source: Google image
THANK YOU
Source: Google image
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