Uploaded on Jan 13, 2020
PPT on All about Chatbots Marketing.
All about Chatbots Marketing.
ALL ABOUT CHAT
BOTS MARKETING
Introduction
Chat bots marketing is the act of utilizing
bots to connect with your possibilities and
clients, either on your site or in your
application, to create deals.
Image source: Google image
How to build your own messenger chat bots
There are a large number of services that
enable you to construct your very own chat
bots, no designing foundation required.
Example: Onsequel, Chatfuel, Botsify etc.
Image source: Google image
Tips for Your Chat bots Marketing Strategy
On the off chance that you decide to
fabricate chat bots for deals, lead gen, or
some other help, look into normal inquiries
and client travels so your bot is completely
arranged to be as valuable as could
reasonably be expected.
Image source: Google image
Tips for Your Chat bots
Marketing Strategy
Build your bots its very own conversation tree
Chat bots work best when offered a solid
arrangement of inquiries to response. Without a
specific degree of explicitness and pre-arranging,
at that point it turns out to be unendingly harder for
a chat bots to convey an acceptable encounter —
considerably less the correct answer.
Image source: Google image
Tips for Your Chat bots
Marketing Strategy
Avoid fully open-ended conversations
Open-ended discussions can prompt
disarray for your bots and a poor encounter
for the client.
Image source: Google image
Tips for Your Chat bots
Marketing Strategy
Let people know that a human is just
a step away
69% of buyers incline toward speaking with
chat bots versus in-application support.
Individuals love rapid solutions to their
issues.
Image source: Google image
Tips for Your Chat bots
Marketing Strategy
Give your bots a voice and a warm
welcome message
You'll need to consider the voice and tone of
your chat bots. Maybe this is basically a
characteristic augmentation of your image's
voice and tone.
Image source: Google image
Tips for Your Chat bots
Marketing Strategy
Enrich your bots with data and
personalization
These are on the whole conceivable in view of
the Big Data that the brands pipe into their bots.
Image source: Google image
Benefits
Never miss a lead
Engage and qualify leads
Send high-intent leads directly to sales
Nurture and up sell users
Image source: Google image
THANK YOU
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