Future of Podcast Marketing and Top Myths of Podcast Marketing.
                     Future of Podcast 
Marketing and Top 
Myths of Podcast 
Marketing
Introduction
• Today there are more than 750,000 web recordings accessible, 
crossing each subject from satire to business enterprise. Digital 
broadcasts have developed as both a suitable media channel and a 
compelling promoting one. As the field keeps on developing, so will 
the open doors for content makers. 
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Origin
• Initially, podcasting 
innovation started as an 
augmentation of the RSS 
news sources made by web 
designer Dave Winer. 
Previous MTV VJ Adam Curry 
had been urging him to 
figure out how to distribute 
RSS channels with 
interactive media, so in 
2004, Winer propelled a 
digital recording called 
Morning Coffee Notes, and 
Curry propelled his Daily 
Source Code appear. 
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Future Benefits
• Digital recording publicizing and Patreon don't for the most part create 
enough salary for podcasters to stop their day employments, yet the 
more mainstream the medium gets, the more open doors emerge for 
individuals to bring in cash from it. Here are a couple of approaches to do 
that. 
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Comparative Benefits for 
Future
• Much like the music business, numerous podcasters are bringing in cash 
from individuals tuning in, yet through live occasions. My Favorite Murder 
puts on shows all around the globe, and Marketing School — Eric Siu and 
Neil Patel's digital recording — just tossed its second live vivid gathering. 
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AI as the future
• At long last, despite the fact that it isn't discussed that much, Artificial 
Intelligence (AI) can possibly influence each part of digital broadcast 
creation, conveyance and utilization. A few applications are: 
1. Helping Content Creators Come Up with Topics Relevant to Their 
Audience. 
2. Customizing Ad Experiences on Podcasts 
3. Improving Podcast Recommendations 
4. Learning Users' Listening Habits 
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The Myths
Myth #1: Podcasting is a 
specialty medium 
• Obviously there is some conspicuous truth to that. We know from 
considers that there are less individuals acquainted with digital 
broadcasts than with, state, TV. Also, obviously there are a lot of web 
recordings about specialty points. 
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Myth #2: Content is 
Everything
• The hard truth is that your audience members should be convinced by 
more than that. They can invest their free energy in a large number of 
ways and for them the qualification between substance, style, or creation 
quality once in a while exist. 
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Myth #3: Finding digital 
podcasts is difficult.
• When you discovered your approach to web recordings, there is a lot of 
substance for you and it is amazingly simple to discover for anybody 
equipped for a Google search or clicking in iTunes.
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Myth #4: Hard to Measure
• Downloads can be measured, viewer participation can not be calculated. 
You'll even see where downloads were coming from, what device was 
being used, where the user came from and much more. The specificity of 
download statistics can also be noteworthy.
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Thank You…
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