BLIPPAR PUSHES THE BOUNDARIES OF NO-CODE AR CREATION, ENABLING COMPATIBILITY WITH LEADING AR GLASSES.
                     BLIPPAR PUSHES THE 
BOUNDARIES OF NO-CODE 
AR CREATION, ENABLING 
COMPATIBILITY WITH 
LEADING AR GLASSES 
 
Web AR content created using 
Blippbuilder can now be experienced 
through AR headsets starting with Magic 
Leap and Meta Quest Pro 
Blippar, the leading technology and content platform specializing 
in augmented reality (AR), announces the expansion of 
Blippbuilder, its no-code AR creation platform, which now enables 
creators to build augmented reality experiences for AR headsets, 
starting with Magic Leap 2 and beta testing Meta Quest Pro. 
Forging new frontiers, Blippar’s 200,000+ creators are now able to 
create interactive AR experiences that can be experienced on 
mixed-reality headwear devices. Blippar has initially chosen to 
enable consumption across Magic Leap and Meta headsets to 
ensure that the broadest possible spectrum of consumers can 
engage with experiences developed using its expansive AR 
creation platform - from enterprise customers and professionals, to 
students, gamers, and those with AR headsets for daily use. 
“Ensuring that the immense potential of AR remains accessible and 
in the hands of creators is of the utmost importance to us at 
Blippar,” said Preet Prasannan, CEO of Blippar. “From our position 
in the center of the AR ecosystem, we value the creativity that 
stems from all levels of developer knowledge, and we’re proud to 
continue expanding our offerings, and to be the only company to 
provide a no-code AR creation solution that is compatible with the 
world’s leading AR headsets.” 
The future of AR is an immersive, digital layer that complements 
and enhances the daily human experience. Whilst mobile will 
remain, for most people, the gateway to AR for some years to 
come, AR headsets are the most seamless gateway to this future as 
they provide a natural path to consume augmented content, 
allowing the user to feel there is no distinction between the 
physical and the augmented experience. 
Blippar has made tremendous strides to build a platform that lets 
anyone create powerful AR, regardless of their technical 
knowledge, and share it instantly with the world. And now, with 
this integration, Blippar is continuing to ensure that the best tools 
and the best developer experiences are accessible to everyone. 
Revenue from “headworn” AR—primarily headsets and glasses—is 
projected to grow from $1.9 billion (2021) to $35.1 billion in 2026*. 
As AR headsets continue to increase in importance as a way to 
consume AR alongside mobile hand-held AR, Blippar is ensuring 
AR experiences created with its platforms are accessible across 
both types of devices. 
“The ability to make compelling, interactive content simply is an 
essential component to a robust AR ecosystem ,” said Michael 
Angiulo, Chief Growth Officer, Magic Leap. “ We’re thrilled that 
Blippar enables developers to create quality content for our users. 
We’re proud to be one of the first companies to make this built for 
AR content creation platform available to our ecosystem.” 
Blippar enables creators to produce content for the Metaverse in 
one effective suite. The experiences developed on the platform 
can be immediately published to any publisher or social media site 
without the added steps of formatting for different devices. 
Blippar’s free, no-code AR creation tool, Blippbuilder, is the most 
accessible AR creation platform on the market. Following this 
year’s move to a freemium model, the Blippbuilder platform has 
seen both a surge in usage and creativity. Recently, Blippar also 
announced improved Simultaneous Localization and Mapping 
(SLAM), alongside enhanced Surface Tracking and Marker Tracking 
across Blippbuilder and WebAR SDK. Blippar's continued platform 
developments and integrations ensures users can create and 
consume realistic experiences, which will play a significant role in 
the amount of, and quality of, content for the AR headset 
experience.