new trends in email marketing
                     New trends  
evolving in  
Email  
marketing 
2022
Email marketing is a top  
tier approach used by 
most  enterprises globally.
Email marketing trends
could change customer  
preference, but you have to 
 handle the email 
marketing  approach 
smartly.
New trends in
AI and 
email marketing 01 Automation
in 02 Uemsear-ilGsenerated data in
3. Interactive emails
2022 4. Mobile
Accessibility
5. Hyper-personalization
6. Wrapping up
AIand
Automation AI is a new feature that 
cwoimthe osnly a few email  
marketing tools. With AI, you 
 can build smart analytics,  
predict user activities, follow  
customer trends, and also  
process a large chunk of  
information or data.
User-Generated
data in emails
User-generated content is a new  
trend that may be any type of  
content, such as text, videos, audio, 
 images. User-generated content  
promotes conversion, so businesses 
 love this trend in email marketing.
Interactive emails
Interactive emails can  
boost customer  
engagement and increase 
 email interactions.
Mobil
eAccessibility
A mobile-friendly email 
marketing  tool to capture more 
mobile usage  for your brand. 
People love to  check emails on 
their mobile  phones frequently, so 
this might be  a great initiative.
Hyper-
personalization
Personalization of email is playing  
a key role in revenue generation. It  
attracts customers so easily.
Personalized emails will work
effectively, so you can engage more  
customers easily.
Wrapping up
Email marketing is still a smart  
way to capture a new audience 
and  keep the existing one. Current 
 email marketing trends can break  
the barriers of businesses.
Thank you
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