what makes mobile marketing worth for brand
                     What makes Mobile Advertising worth for a brand?
There are more than 5.22 billion 
distinct mobile phone users globally. 
Furthermore, the number of people 
who own a phone and use it to access 
the internet is increasing all the time. 
So, what does all of this mean?
Mobile marketing is something that we should start 
paying more attention to. There are numerous 
advantages to mobile marketing, regardless of the 
type of business you operate. 
It allows you to reach new audiences, communicate 
with customers in real time, and is cost-effective, to 
name a few benefits. Mobile advertising company in 
India makes the best use of this marketing platform. 
Benefits of Mobile Advertising
Accessible to everyone
The success of mobile marketing is heavily reliant 
on accessibility. It enables you to communicate 
with your audience at any time and from any 
location. Furthermore, mobile marketing is the 
quickest approach to engage with customers and 
get your message out. It's also worth noting that 
mobile devices, not desktops, accounted for 56.7 
percent of web traffic in 2021. And we can expect 
the number to continue to rise.
The issue with desktops is that the recipient 
will not see your message for several hours. 
People do not spend all of their time at their 
desks; they are mobile. As a result, mobile 
marketing is considerably superior if you want 
to reach your target immediately.
Multiple Marketing Methods
Mobile Websites
Smartphones account for the majority of 
website traffic. It's a convenient method to 
check out any website while on the road and 
learn about new brands. The number of 
purchases done on mobile devices is increasing 
as well. Many experts believe it will soon 
overtake desktop purchasing.
Mobile Apps
The average Android user spends 92 percent of 
their time in apps. Another huge marketing 
opportunity has presented itself. Ads can be 
displayed within mobile apps, for example. You 
can, however, make your own app. It has the 
potential to improve shopping convenience, 
customer engagement, and brand visibility.
Future of Mobile Advertising
Indian online advertising networks are making 
the best use of mobile advertising that benefits 
the brand in long way. Augmented reality is one 
of them. You're definitely aware of the hype 
surrounding Pokémon Go, an augmented 
reality game. But what about using augmented 
reality into your mobile marketing strategy?
Domino's, for example, has offered augmented 
reality (AR) pizza ordering. Your favorite pizza 
can be created and visualized in your own 
dining room using their app. That's a fantastic 
example of mobile marketing using augmented 
reality.
Another factor to consider is voice 
search, which is projected to become 
more popular in the coming years. 
When developing a mobile marketing 
plan, this is also something to 
consider.
Different types of mobile advertisement
Banner Ads
Banners were one of the first forms of 
advertising, appearing both as standalone 
banners beside highways and on websites. We 
would imagine that, with the rapid 
development of interactive media, they will 
become "voices of the past," but they are still 
alive and thriving.
People have become so 
accustomed to seeing banners 
that they may not know they are 
actually advertisements. 
So, what are the advantages of 
mobile marketing in this case? 
They're easy to make and 
inexpensive.
Native App-Based Advertising
Native advertisements are quite similar to 
banners in that they resemble the format of the 
original app for the best user experience. The 
key advantages of this type of mobile 
advertising are that it is integrated into the 
mobile environment and cannot be banned, 
making it less intrusive.
Conclusion
Given the ever-increasing number of 
smartphone users, it's safe to conclude that 
mobile marketing is here to stay. It enables you 
to reach customers directly wherever they are, 
resulting in better outcomes than traditional 
marketing.
About Us
Arshiya is the leading 
mobile advertising company in In
dia 
indulging in different types of 
advertising that helps to drive in 
more benefits.