Look Alike Modelling
                     Look Alike 
Modelling
The Next best thing for your 
Marketing strategy
What is Look Alike 
MLooko-aldikee moldleil nis agn o?ngoing process which identifies the people who look and 
act the same as your target audiences. It analyses your relevant audiences 
respective of their key features and tracks the one who is similar to them. 
The tool analyzes the best match of your present target audience by 
identifying their significant characteristics and finds relevant users similar to it.
www.audienceprime.com 1
Why infuse Look Alike Modeling in 
your Marketing Strategy?
Look alike modeling blends in your marketing strategy to let you find your best 
prospects. It helps you identify the large pool of customers whose attributes 
match with your best customers and increases the chance of a conversion.
Hence your targeting becomes easy to reach the right set of customers 
to widen your audience network.
www.audienceprime.com 2
How a look alike modeling works..
● First Step: Collecting lots of data
● Second Step: Defining attributes of Ideal customers
● Third Step: Utilizing algorithm for extending audience network.
Once you have recognized your ideal customer, it would be easy for you to 
your audience network and reach them accordingly.
www.audienceprime.com 3
How does “Audienceprime” help in 
look 
alike modeling?
Audienceprime is a next-generation advanced audience marketplace where you 
can make a purchase of your relevant audience segments from premium data 
providers.
Audienceprime creates efficient look alike audiences once you upload the CSV 
file of your audience segments and send for look alike modeling.
It analyses the specific customer traits of your business as well as prospects and 
creates perfect look alike audience segments for efficient targeting and better 
insights.
www.audienceprime.com 4
Final verdict on Look Alike 
MGrowoindg aeudileinnce gbase means reaching the right target audience. And the job of 
a digital marketer today has become more challenging with the increasing 
number of marketing technologies and brands (competitors). Therefore 
Look alike modeling is here to ease your work and let you track your 
prospects in peace.
www.audienceprime.com 5
Thank You
Let Connect
[email protected]