How SEO is Changing in 2022_
                     How SEO is 
Changing in 
2022
BY - Baymedia Soft
Introduction
Wondering about how SEO is changing in 
2022? By now, most brands and 
businesses striving on the web, have 
realized how important SEO is and what it 
can do to attract visitors or consumers to 
their online platforms. 
How SEO is Changing in 2022: Biggest 
Changes
With 85% of people on the internet today 
and all their online experiences starting 
by searching on Google today, it’s no 
doubt anymore why 
SEO company san jose is considered the 
most effective and popular strategy for 
brands and marketers.
Rankings Will Be See-Saw
It may lead to changing the ranks on 
SERPs no matter how much quality 
content or structured data you employ in 
your digital marketing strategies. On the 
other hand, if you apply a user-centric 
approach and do things according to the 
guidelines of search engines, you must 
expect rankings to go up within a short 
period.
Backlinks Have Taken a 
Backseat:
According to Google SEO updates 2022, 
even if you generate more quality 
backlinks to your website, it won’t matter 
anymore. Instead, if you build too many 
links quickly, it will start to affect your 
website rankings negatively.
Stick to Your Niche:
Keep in mind that you focus on building 
sites that serve users’ needs and 
requirements particularly. For instance, if 
you build a site that provides generalized 
content, it will not yield the required 
results on the search results.
Mobile-Friendliness is Now More 
Critical:
Mobile friendliness has been considered 
one of the most elements of SEO since 
Google announced it in 2015. However, it 
is now more critical than before since 
Google officially rolled out its mobile-first 
indexing in 2019.
Thank You 
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