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Connecte
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with us !
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HERE WE ARE PRESENT THE 
WHOLE SEO TOPIC FOR YOU 
GUYS!
WHAT IS SEO?
What goes into SEO?
How SEO 
works?  
Learning SEO?
Need of SEO?
Best 
Techniques of 
SEO?
WHAT IS 
SEO?
Search engine optimization represents Site  
improvement, which is the act of expanding the 
 amount and nature of traffic to your site  
through natural web index results.
What goes into 
SEO?
Nature of traffic. You can draw 
 in all the guests on the 
planet,  yet on the off chance 
that  they’re going to your site 
since  Google reveals to them 
you’re  an asset for Mac PCs 
when truly  you’re a rancher 
selling apples,  that isn’t 
40    
quality traffic. 30    
20    
10    
0    
How SEO 
works?
You might think of a search  
engine as a website you visit to 
 type (or speak) a question into 
a  box and Google, Yahoo!, 
Bing, or  whatever search 
engine you’re  using magically 
replies with a  long list of links 
to webpages that  could 
potentially answer your  
question.
Here’s how it works: Google (or any search 
engine  you’re using) has a crawler that goes 
out and  gathers information about all the 
content they can  find on the Internet. The 
crawlers bring all those 1s  and 0s back to the 
That indsexa ricsh t heenng ifneed  ttoh rbouuilgdh a ann i nadlgeoxr.ithm 
that  tries to match all that data with your 
query.
Learning 
SEO?
Search engine optimization is maybe the 
most  testing and remunerating showcasing 
discipline.
Consolidating information, investigation,  
content promoting, and capability with 
HTML  and specialized site streamlining, 
Website  optimization opens the capability 
of your  showcasing endeavors.
This Website design  
enhancement course 
 covers all these key  
abilities and how 
they  organize to 
turn into a  powerful 
showcasing  
methodology.
What is On-Site 
SEO?  What is Off-
Site SEO?
On Page 
Optimization
Website Structure  
Optimization Title  
Optimization Meta  
Description Optimization  
Meta Keywords  
Optimization Header Tags  
Optimization Content  
Optimization URL 
Structure  Internal Links 
Optimization  Anchor Text 
Optimization  Image 
Optimization  Browser 
Compatibility  Checking
Off Page 
Optimization
Article Marketing Blog  
Marketing Blog 
Creation  Directory 
Submissions  Deep 
Link
Directory Submissions 
RSS  feed Submission  
Bookmarking 
Submissions  Classifieds 
Submissions  Forum 
Submissions One  way 
link building Link  Wheel 
Service Press  Release 
Distribution
Best Techniques of 
SEO
White Hat SEO
White hat SEO utilizes techniques and methods 
to  improve the search engine rankings of a 
website  and this technique follow the search 
engine  (mainly Google) guidelines.
Black Hat SEO
Black Hat SEO is used by those who are looking for a  
quick financial return of their website and these  
practices are against the terms and condition of  
search engines and can result in the site being 
banned  from search engines.
Need of 
Organic SSeEarcOh Is Most Often the 
Primary  Source of Website Traffic .
SEO builds Trust & Credibility
Good SEO means a better user experience 
SEO  means Increased Engagement, Traffic &  
Conversion
SEO impacts the buying cycle
SEO helps you understand the environment 
of  the web.
SEO is relatively cheap
SEO is a long-term strategy
SEO brings new opportunity to light