Uploaded on Aug 20, 2022
Traditional marketing doesn't allow direct interaction with customers, whereas digital marketing offers a higher level of engagement and interaction. Whether it is through social media comments or email messages. Your target audience is instantly connected with you through various digital marketing channels. This presentation includes what is digital and traditional marketing , and why digital marketing is preferred over traditional marketing.
Which Gives The Best Result Among Traditional And Digital Marketing ?
DIGITAL
MARKETING
V/S
TRADITIONAL
MARKETING
WHICH GIVES THE
BEST OUTCOME ?
TABLE OF
CONTENTS
• What is Traditional
Marketing ?
• What is Digital Marketing
• Difference between Digital
and Traditional Marketing ?
• Why choose Digital Marketing
?
• Conclusion
LETS GET STARTED
WHAT IS
TRADITIONAL
&
DIGITAL
MARKETING ?
Traditional marketing is the process of fulfilling
the target audience’s needs using offline
channels and making a profit out of it.
OFFLINE CHANNELS STRONG RELATIONSHIPS MORE CREDIBLE
The traditional marketing Traditional marketing channels
Since it’s an old form of
mix involves techniques, help create credibility and
marketing, customers
build relations among the consider it more credible
strategies, and tools that parties through physical than digital marketing and
don’t involve digital contact, question answering, often make important
channels at all. The suggestions, etc. Moreover,
product, price, place, and the local audience trust
decisions after being
promotion are strategised traditional marketing efforts
triggered by traditional
and executed using offline more than digital marketing
marketing activities.
efforts.
channels.
Digital marketing is the act of promoting and
selling products and services by leveraging
online marketing tactics such as social media
marketing, search marketing, and email
marketing.
1. 2. 3.
Almost everybody owns a It opens up a platform for you
There are plenty of ways by which to directly interact with the smartphone in the present day.
you can do digital marketing like customers. You can receive You can easily reach your reviews, comments, and
email marketing, social media customers via email/text message feedback from the customer
posts, content marketing, banner marketing, banner ads in apps, and respond to it to gain the
customer's trust. This will also
ads, etc. Hence, your responsibility social media promotions, etc, and make them feel respected and
is to choose an appropriate keep them updated about your encourage them to engage in
medium and adopt proper methods products, services, and offers. more business deals with you.
to deploy marketing activities.
DIFFERENCE BETWEEN
DIGITAL MARKETING
AND
TRADITIONAL MARKETING
WHY TO
CHOOSE
DIGITAL
MARKETING ?
THANK YOU :)
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