How Blockchain & Digital marketing Impact MNC_
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How Blockchain & Digital Marketing Impact 
MNC?
The technological advancement has brought forth a significant impact on different 
businesses; companies are investing in technologies that can make their working 
more efficient. One such aspect that we will be unearthing in this blog is 
Blockchain. The technology has traversed a roller coaster ride and emerged as a 
mainstream technology. Companies are now looking for individuals who are 
looking for Blockchain and digital marketing certification holders.
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This certification ensures that the learner is well-versed with Blockchain 
technology and its implementation part. Both digital marketing and Blockchain 
have become an inevitable part of business operations. They have brought in 
innovative changes that have helped business operations become more efficient 
and effective.
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Some Statistics :
· As per HubSpot, 61% of marketers believe that SEO presence is a high priority 
for organizations.
· Companies feel that presence on the first page of the search engine will give 
them 92% of consumer traffic
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· Did you know that for every $1 spent on AdWords, companies can earn $2
· As per KMMB Global Survey, more than 38% of consumers say that price and 
promotions are the factors that drive them for their product choices. This study 
was done in countries like New Zealand, Canada, Belgium, France, Australia, and 
South Africa.
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How Are Blockchain And Digital Marketing 
Impacting MNC?
· Providing a dynamic platform- One of the key areas where any MNC looks 
forward to is a dynamic platform that is safe and can be easily molded as per the 
need of the business while saving the cost. When we try to match digital marketing 
and Blockchain in this apartment, then they find a perfect fitment. Blockchain is 
known to be a decentralized platform that provides a DLT that is free from third-
party impact. 
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Once the data finds an entry in it, deleting or altering becomes difficult. Digital 
marketing, on the other hand, is highly flexible and can be curated as per the 
demand of the business. It eventually helps in formulating marketing strategies, 
which makes it easy for companies to use it for their benefit while also diminishing 
the cost.
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· No digital market middlemen- One of the significant drawbacks of the current 
system is that there is a greater influence of middlemen across different business 
forms. These middlemen consume a great portion of money in the form of 
commission. For example, Google Adsense is a digital marketing platform that 
takes a portion of the money that your website earns because of the 
advertisement. But, with the help of Blockchain technology, you can surely expect 
this to go down and make your business more profitable.
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· Transparency — It is one of the key benefits that any business would want. 
Blockchain ensures that it provides a transparent platform that is easily accessible 
by the users. Moreover, with the help of Blockchain, you can easily trace the origin 
of the product, thus giving the consumer an upper hand when it comes to 
accessing information related to a particular product they are buying.
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The Way Ahead- Blockchain is going to expand in the times to come, and there is 
going to be a need for Blockchain experts. Blockchain Council is a leading name 
providing a wide spectrum of Blockchain training program. These programs aim at 
providing blockchain specialization wherein you can learn about the theory and 
implementation part of this technology. So, if you are looking forward to making a 
career in this field, this blockchain certification is going to be the right stepping 
stone for you.
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Blockchain Council Certifications
You can check out our certifications, and kick start your career in the Blockchain 
space today.
● Certified Blockchain Expert
● Certified Blockchain Developer
● Certified Smart Contract Developer
● Certified Solidity Developer
● Certified Ethereum Developer
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THANK YOU!
Any questions?
You can mail us at
[email protected]
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