VIVO IS MAKING A PHONE THAT HAS COLOR-CHANGING REAR GLASS
                     VIVO  IS  MAKING  A  PHONE  THAT  HAS  
COLOR-CHANGING REAR GLASS
INTRODUCTION
• Vivo is developing a phone that has a colour-
changing back panel, the company revealed 
through teaser video posted on Weibo.
• The phone uses an electrochromic glass that 
shifts hues on the panel. 
Source: Business Line
COMPANY PROFILE
• Vivo is a Chinese technology company owned 
by BBK Electronics that designs and develops 
smartphones, smartphone accessories, 
software and online services. 
• Founded: 2009, Dongguan, China
• Founder: Duan Youngping
Source: Gadgets Now
ELECTROCHROMIC GLASS
• Vivo sibling and subsidiary of its parent BBK 
Electronics, OnePlus, showcased the OnePlus 
Concept One phone using a similar 
electrochromic glass on its rear camera setup.
• Vivo's phone have provided the colour-
changing effect on the entire rear panel.
Source: Firstpost
PROMOTION
• Vivo has shared a video showing the new 
feature.
• The video shared on Weibo, as spotted by 
Android Authority, shows the Vivo phone from 
the back that shifts its colour from one 
another. 
Source: The Verge
TECHNOLOGY
• The phone uses the electrochromic technology 
at the rear panel to change colour shades at a 
press of a side button. It moves from pearl 
white to deep blue.
Source: Smarterware
INSPIRATION
• Vivo appears to have taken inspiration for its 
new smartphone from the OnePlus Concept 
One that was showcased at CES 2020 in Las 
Vegas earlier this year. 
Source: Android Central
NO CLARITY REGARDING NEW PHONE
• Vivo hasn't provided any clarity on whether 
the new phone is just a concept and is meant 
for testing purposes. 
• The company is likely to bring the new 
experience to the market sometime in the 
future.
Source: HT Tech
COMPARISION WITH SAMSUNG
• The effect is somewhat like dramatic color-
shifting designs like Samsung used on its 
Galaxy Note 10 smartphones, but it is far more 
extensive than just color-shifting. 
Source: Android Police
CONSUMER PERSPECTIVE
• Such a design could be appealing to consumers 
who have trouble choosing which color 
handset to buy.
• But others will likely view it as little more than 
a momentarily interesting gimmick.
Source: Firstpost
THANK YOU