Importance of Marketing in Business Growth.
                     IMPORTANCE OF MARKETING IN 
BUSINESS GROWTH
Marketing helps 
to boost the 
sales
Marketing is one way to give 
information to consumers. This 
way, consumers will have a basic 
idea of what is your product all 
about. 
They will also know the benefits of 
buying your products. Marketing 
educates many people about a 
certain product. When people are 
well-informed about your product, 
your sales will increase.
2
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
Marketing 
creates revenue 
options
Marketing is a great help for many 
business establishments to create 
revenue options. 
It is when business sectors use 
different marketing strategies to 
increase business profits. One 
way to increase the profit is to 
reduce the product costs.
3
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
Set better goals 
for your 
business
The success of a business depends 
on its goals and objectives. 
Marketing can help a business set 
its goals. 
By practicing some marketing 
strategies it will lead to the 
popularity of their brand. By this, 
it will motivate the company to 
maintain its reputation. 
4
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
Build a 
Reputation for 
your Brand
Another benefit of implementing 
marketing strategies is to build a 
reputation for your brand. But it is 
essential to ensure you are giving 
outstanding quality and useful 
products to your target market. 
This way, you won’t only build an 
excellent reputation for your 
product, but also your brand.
5
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
Improves 
Decision-Making
When a company hires a market 
specialist, they will do everything to 
boost the sales of your products by 
making appropriate marketing 
actions. 
The first thing to consider in doing 
these activities is knowing your 
audience. When the company has 
known fully their audience, this will 
help them decide what lines and 
details they will create in convincing 
people to buy their products.
6
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
Eff ective Way 
of Engaging 
Customers
It’s important for your business to 
engage its customers. Marketing 
is a tool to keep the conversation 
going.
Engaging customers is different 
from pushing your offers. 
Engaging involves furnishing your 
customers with relevant 
information about your products 
and your business as well. It’s all 
about creating fresh content.
7
Source: www.business2community.com
S A M P L E  F O O T E R  T E X T
Build a 
Relationship 
Between a 
Business and Its 
Customers
Segmentation helps the business 
meet the needs of its customers 
hence gaining their trust. The 
product team ensures the 
business delivers what’s promised 
at the right time. This makes the 
customers brand loyal.
8
Source: www.business2community.com
S A M P L E  F O O T E R  T E X T
Marketing Is a 
Communication 
Channel 
Marketing informs your customers 
about the products or services 
you’re offering them.
Through marketing, the customers 
get to know about the value of 
the products, their usage and 
additional info that might be 
helpful to the customers. It 
creates brand awareness and 
makes the business stand out.
9
Source: www.business2community.com
S A M P L E  F O O T E R  T E X T
How Marketing 
Strategies Lead 
to Success?
Every successful business has a 
story of its marketing strategies. 
It is the marketing strategies that 
boost the success of the business. 
1 0
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T
How Marketing 
Strategies Lead 
to Success 
cont.
Marketing strategies may include 
promotions and advertising. It 
also deals with media relations. 
Marketing can promote a certain 
brand, product, and people.
1 1
Source: www.cogentanalytics.com
S A M P L E  F O O T E R  T E X T