As we step into 2024, the landscape of Search Engine Optimization (SEO) continues to evolve. Staying ahead in the digital game requires a keen understanding of emerging trends. Here are two pivotal SEO trends 2024 that will shape the digital landscape in 2024. In 2024, the landscape of Search Engine Optimization (SEO) is poised to undergo significant transformations, driven by evolving technologies and changing user behaviors. The integration of artificial intelligence (AI) and machine learning into search algorithms will play a pivotal role in refining search results, making them more personalized and contextually relevant.