Uploaded on Dec 9, 2020
Best Blogging Practices, Blogging goes beyond “putting pen to paper” in the field of digital marketing. It’s important to keep optimization at the forefront of your efforts when blogging for your company or the business of your client. But how do you make your SEO-friendly posts specifically so that you can get your blogs in front of the people that matter?
Best Blogging Practices
BEST BLOGGING PRACTICES
BEST BLOGGING PRACTICES
• Best Blogging Practices, Blogging goes beyond
“putting pen to paper” in the field of
digital marketing. It’s important to keep
optimization at the forefront of your efforts when
blogging for your company or the business of
your client. But how do you make your SEO-
friendly posts specifically so that you can get your
blogs in front of the people that matter?
•Top 10 Best Blogging
Practices
1. USE KEYWORDS
• One of the Best Blogging practices, To begin with, brainstorm
one long-tail keyword that you are trying to rank for that
relates directly to the subject of your blog. Based on factors
such as monthly search volume, complexity, and organic click-
through rate, you can use sites like Moz to help you select
your main keyword. In your blog title, URL, and meta
summary, make sure to include your main keyword. As to how
many times this main keyword should appear throughout your
post, there is no magic number. You just want to make sure
you compose convincing material and work with the keyword
where it works naturally-do not feel the need to force it. You
can also sprinkle in several other keywords that are related to
the subject at hand, in addition to your main keyword.
2. USE CLICK-WORTHY TITLES
• Make sure your title is composed of normal,
uncommon, strength, and emotional words in order
to drive traffic, shares, and search results. The
Headline Analyzer from CoSchedule is a fantastic
tool to help you get started-you’re doing great if
your title ranks 70 or above! The best practice in
blogging, however, of using your main keyword in
the title often makes it difficult to get your title to
rank 70 or above. Just note, it is more important for
you to include your primary keyword and give your
blog a title that is true rather than deceptive to
your audience, though you want to target 70+.
3. PICK A NICHE AND STICK WITH IT
• A part of the intent of your blog includes the subjects
you want to write about. Business blogs may pick
niches that are unique to the industry or specialty.
This encourages you to become an authority in your
field and individuals will continue to see you as a
thought leader. So, choose a niche and be really,
really good at it. No matter what niche you pick,
when they visit your site, you need to make sure your
blog readers know what to expect. Check the blogs of
your rivals who write about your niche and actively
study keywords and trending topics if you run out of
subject ideas for your niche along the way.
4. WRITE ACCURATE META DESCRIPTIONS
• The character limit for the description snippet area was
previously raised by Google to 300, only to then drop it
back down to 160 characters about five months later.
Meta descriptions are very significant, though sometimes
ignored, as they appear on Google search results pages
and serve as a rundown of what a particular page has to
offer. Metas should be an accurate, solution-based
representation of what individuals should expect from
your connection when they click through. Although
blogging best practice says to include your keyword
strategically in your meta summary, make sure that
keyword stuffing is avoided-it can actually damage your
SEO efforts.
5. WRITE CONTENT FOR YOUR AUDIENCE
• Not always the content you want to write and the
content that your audience needs to read is the
same thing. Discover what your audience needs,
what their concerns are, and how through your
content you can assist them. Write about the
concerns that your audience really cares about.
They don’t want to see what you’re doing, only
what’s going to help them. For example, don’t talk
about manufacturing tires if you sell tires. Speak
about how their vehicle should pick the correct tire
and which tires are the best for all-terrain.
6. ADD BLOG TAGS
• One of the Best Blogging practices includes
Assigning blog tags, or categories, to your blog
posts makes it easy for readers to find the topic
they are searching for. Think of tags on your
website and blog topics as material themes. One
tag should be linked to a variety of keywords and
topics you have written about and no more than
three tags should be applied to one message. Be
sure that the tags you select are diverse and not
only repetitive, as your SEO efforts can actually
be hurt by this.
7. LINK INTERNALLY AND EXTERNALLY
• Where applicable, a great blogging best practice
is to include internal links and external links in
your post. Internal linking helps you to illustrate
the authenticity of your own page, along with
reviving some of your old content and helping
readers find what they’re looking for. You can
connect to other posts in your blog or to your
webpages. Linking to credible outlets and
authoritative bodies externally help increase the
credibility of your content because you have such
useful educational tools for your readers.
8. POST OFTEN
• It’s important to post on a schedule, but posting
regularly is even more important. Posting one
blog a week at least isn’t good enough.
Individuals want fresh material and they want it
quickly. Your readers not only want updates,
Google still likes updates. This means that it’s
nice for SEO to post regularly and add updates to
old content. When you have a library full of
content that needs new data, more depth, and
some other changes to make it more relevant,
updating your old content is a perfect way to
refresh your site.
9. WRITE AWESOME CONTENT
• Best practice can seem contradictory, but your blog needs
good content that is shared regularly. It takes time, but
designing a great content plan will help you build and
publish blog posts that seem to be second nature. Awesome
stuff must be:Well published, well written
• Organized
• Entertaining
• Pertinent and Relevant
• Consistent
• Your content also helps to make sure people come back to
read your blog when you take the time to check all the
boxes. Often you just get a few chances of showing that you
have amazing stuff, so from the get-go, keep your quality
high
10. PROMOTE YOUR BLOG AND ENCOURAGE ENGAGEMENT
• Last but not least best blogging practice is Promotion. As much
as you build content, promote your blog. You should start by
knowing where your audience is hanging out on the internet to
do this effectively. Find out which channels work better for your
audience and promote those channels in your blog posts. And
most notably, be present and promote involvement. Ask
questions, leave feedback, and launch discussions with your
party. Tell readers what they’ve been thinking about your
message. This helps to build a bond between you and your
audience, and on such subjects, they will begin to trust your
authority. With these best blogging practices in mind, you’ll be
on the right track to develop a better blog plan for your
readers and create high-quality content.
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