On Page seo
                     ON PAGE SEO
CHECKLIST
                                                                                                        By:-Dolly Sharma
1.Start the Title with Keyword
• This goes without saying, but it’s important that you write high quality content if 
you’re hoping to rank for keywords. All the on-page optimization in the world won’t 
help you if no one finds your content useful.
• Google has a host of ranking factors that help them decide whether your page is 
high quality or not. If no one is linking to your content and your bounce rate is off 
the charts, there’s no way you’re going to rank for anything.
2. Leverage SEO Friendly URL’s
• If you’ve been keeping up with the latest tech news, then I’m sure you’ve heard all 
about “Mobilegeddon.” If not, Google recently announced that they’re going to 
start favouring mobile-friendly websites in their mobile search rankings.
• With so many people browsing social media and reading content on their phones, 
it’s paramount that your site is responsive and delivers a good experience. 
Otherwise, you may be slapped by Google.
3. Title of the post should be 
mentioned in H1(Header 1)
• Search algorithms have evolved considerably over time, but keywords and 
backlinks are still the backbone of search engine rankings. Targeting a keyword with 
high search volume and (preferably) low competition is critical for success.
4. Wrap Subheading in H2
• Notice where my keyword is in the title of this blog post? That’s right, at the 
beginning.
• Depending on your title and your keyword, it might not be possible to put it directly 
at the starting off your title. However, the closer to the front the better.
5. Use the header hierarchy
• If you’re using WordPress to publish your blog posts, properly structuring your 
permalinks is very important. You always want to customize your URLs rather than 
using the defaults.
• The best thing to do is to stick the keyword you’re targeting in the URL and leave 
everything else out. You want to avoid starting off the URL with dates and you’ll 
want to leave out conjunctions like ‘or’, ‘and’, ‘for’, etc…
6.Dazzle with multimedia 
• Google has no idea what your image is about unless you tell it what your image is 
about. This is exactly what ALT tags are used for – to give a written description of 
your image that search engines can read. As you can imagine, this is critical for 
image heavy content.
• Not only does adding ALT tags enable you to add more relevant keywords to your 
article, it can also help you rank in Google images, potentially sending additional 
traffic your way.
7.Drop the main keywords in first 100 words of your 
content
• Your meta description isn’t exactly a ranking factor, but it’s important nonetheless. 
Your meta description is the text users will see beneath your headline in the search 
results.
• If you want to grab readers’ attention and boost your click-through rates, it’s very 
important to have a solid meta description that will entice users to read your post.
8. Responsive Design
• It should be visible the same in any device
• You always want to make sure that the name of your article is included in your title 
tag. If you’ve installed the WordPress SEO plugin by Yoast, it will do exactly this by 
default (and it will also add the name of your blog to the end of it).
9. Use the outbound and 
Inbound Links
• Link in between blog:- if it open in some other blog page ,outbound link
• We have to convey the google bot that my website is related to this content
• Why we use outbound 
Because both website are same to show for google bots
• Inbound:- User Experience 
10. Boost the site speed
• Loading speed of website:-
• It should be 1 to 3 sec not more then that.
• Note:- from GT Metrix you can check website speed time.
11. Sprinkle LSI Keywords in your 
content
• Include the LSI keyword in your website
• When relevant, you should be linking to previous articles written on your site. This 
won’t really help your current post rank higher, but it will spread some link juice 
across the rest of your site, and potentially prop up some of your other articles.
12. Image Optimization
• ack in the day, people used to be scared to link out to other articles because they 
didn’t want to dilute their link juice. Today though, this is a terrible strategy.
• Not only should you be linking to your own internal pages, but you should also be 
linking out to other relevant articles. Doing so only reinforces to Google that your 
information is valuable and trustworthy.
• It also reinforces the messaging of your post. If you’re writing about conversion rate 
optimization and you’re linking out to case studies of people boosting their 
conversion rates, it helps boost the relevancy and chances of ranking for those 
keywords.
13. Use Social sharing buttons
• Google’s main priority is to deliver quality and relevant search results to its users. 
One of the things that can frustrate users is a slow site. For this reason, Google 
began incorporating side speed in search rankings several years ago.
• The easiest way to speed up your site is to upgrade your hosting. The difference 
between a shared hosting plan and a dedicated host can be quite significant. If your 
business can afford it, this is something to consider.
14. Post long content
• Believe it or not, poor grammar and spelling can actually affect the ranking of your 
post. So before you hit publish, make sure to proof-read it sufficiently.
• It should be 1000-2100 words in your content only 
• f possible, get a second pair of eyes to look over your post. Whenever I get 
someone to read over my posts, they almost always spot errors that I missed the 
first time around.
• Conclusion