Uploaded on Jul 24, 2019
Presentation on "All About Facebook Messenger Marketing"
All About Facebook Messenger Marketing
ALL ABOUT FACEBOOK
MESSENGER MARKETING
Introduction
Facebook Messenger becoming widely used in
digital marketing tactics.
Facebook messenger provides 80% open rates,
60% click-through rates, and sky-high
conversion rates which are most important in
marketing.
This is the reason that Facebook Messenger is
getting attention in digital marketing.
1. Comment Guard
The private Auto-Responders or comment guard
is the feature used by Facebook.
It is a bot that you can set up on your Facebook
posts.
If anyone is interested in your post and comments
on it they will automatically receive a private
message on their Facebook messenger from you.
Help of comment guard feature in
marketing
You can create a Facebook
page to market your product.
If anyone wants to buy or
want to know any
information about your
product they will comment.
They will get a personal
message on their Messenger.
2. High Engagement Rates
Studies have revealed that people prefer to open and
click on a messaging app than they are with an email.
This is the best option for marketing online.
3. Facebook messenger has very little
friction
One can be depressed by seeing
lots of unread messages in their
email.
A great possibility is that your
message can go to the spam
folder without checking by them
results in wastage of money and
time in email marketing.
Facebook messenger has very
little friction than emails.
4. Marketer-friendly than SMS
SMS is outdated in the current situation as well
as SMS are not marketer-friendly at all.
Ads by SMS may look ugly.
One more thing, who will be ready to pay the
SMS charges when messenger chat is free.
5. Facebook messenger is growing
rapidly.
Facebook messenger is very famous all over the
world.
You can grow your business easily by Facebook
messenger marketing.
6. Facebook messenger chatbot
widget
Facebook Messenger chat widgets run on the bot.
It is fully automated.
Available 24/7.
It will add the person as a contact in Messenger.
Instant response.
Conclusion
Today’s generation wants an
attractive, impressive, and
interactive experience in
everything, and in marketing too.
Facebook Messenger marketing is
the answer to that.
Facebook Messenger properties
are very marketing friendly.
It is one of the most convincing
methods of marketing available
today.
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