All About Google Tag Manager
                     ALL ABOUT GOOGLE 
TAG MANAGER
digitalfloats.com
GOOGLE TAG MANAGER
•It is a management system for tags that manages 
the creation of tasks to send user informative data to 
Google Analytics/GA.
customerlabs.co
GOOGLE TAG MANAGER
•Google tag manager-GTM is very easy to use.
•It will save time plus adds scalability to your site 
implementation.
analyticsmania.com
GOOGLE TAG MANAGER
•Google tag manager-GTM makes networking site 
future-proof.
•It came up with features like adding depth overlooking 
of the networking site. 
segment.com
Facts
•It is the best tag management system for Google. 
•It assist in managing HTML/Javascript tags. 
tatvic.com
Facts
•Developer- Google
•Launched on- 1 Oct 2012
•Google released its many 
versions like version1, version 
2.
techlibrary.org
USE OF GTM
Google tag manager-GTM is 
useful for-
•Analytics
•E-marketing
•Tracking of pixels
•Tracking of web beacons simoahava.com
USE OF GTM
understandingecommerce.com analyticsmania.com
nonprofitmegaphone.com
analyticsmania.com
GTM AND GOOGLE 
ANALYTICS
•Google Analytics only 
useful for analytics. 
•Google tag manager 
perform various task 
including analytics. 
megalytic.com
GOOGLE TAG MANAGER
•Google tag manager-GTM is one of the best tools 
for analytics, pixel tracking, e-commerce 
marketing. 
tatvic.com