Online Workshop | ecadema
                     8 Points to Consider When Planning an 
Online Workshop | ecadema
Content Planning:
Content planning for your workshop involves rigorous hard work. Initially, you need to define the impactful topic 
for your workshop, the duration of each video, and how many instructors will address the participants. At this 
stage, arranging the logistics of course structuring and creation of content script is vital.Lesson Plan for each topic 
for an online workshop must include:introduction, discussion, and conclusion.Content limits are set, if more than 
one instructor is involved, just to prevent the overlapping for subject matter among instructors.
Relevant Topic:
Always choose the topic keeping an eye on trends ongoing for hot topics among audiences. Always choose the 
topic keeping in mind your target audience whether they are beginners or experienced professionals. Advertising 
should be aimed at the chosen audience, to ensure the success of your workshop.
Your workshop topic should be interesting enough, informative, and engaging, which can help professionals to gain 
knowledge that can benefit their careers.  The level of the workshop should stimulate interest and should be 
innovative for the learners.
Define a learning outcome
Your online workshop should focus on what participants gain from their involvement by investing their time in your 
workshop. You can provide recorded video sessions , course materials, references to participants to make it more 
effective than participants can keep.Try to incorporate from small group discussions to group based  activities and 
demonstrate brainstorming sessions, and provide sample opportunities for attendees to actively participate.
Certificate of completion
Finally, many collaborative and multidisciplinary workshops provide certification that provides credibility to the 
workshop and more audiences would be interested to earn that certificate upon successful completion of your 
workshop. Certification helps learners and participants to add up in their portfolios for gaining knowledge in this 
specific area of expertise.
Tech issues
Most probably there will be chances that not everyone is not fast enough to log in on time or whose camera is not 
working properly, or simply not able to log in with the credentials you provided beforehand. Therefore, 
troubleshooting must be done to reduce the complications later. It depends on the audience whether they have 
prior online workshop experience or not, which means they are already prepared.
You can also send informative demo videos for particular software they are going to use for your workshop tutorial 
video. Provide flexibility for later joining or give them some buffer time to get their issues solved quickly to come 
on board with you.
Good equipment
Content of the video quality should meet the expectations of users. From the moment you intend to create and 
promote the video, capture what is intended to be conveyed. Otherwise, a workshop can lead to failure in terms of 
the recording environment, failing audio, or poor video quality.
 Promoting your workshop
After the planning for the workshop is done, advertising or promoting your workshop comes into the picture. Try to 
find out the ideal marketing strategy to go ahead with and which channels have the maximum audience, so that 
you could start advertising. LinkedIn, Facebook, or Instagram can be valuable social media channels to promote 
and reach your target audiences for registration. In addition, email marketing campaigns should be targeted well 
to bring productive results.
Expertise in the Topic Presented:
The skills of a facilitator are considered to be important for an online session. The facilitator should really speak 
well and should be the subject matter expert. You are a pro, still exploring the knowledge around it. Search topic-
related novel content and explore case studies, in order to enrich your workshop. Take help from infographics, 
images whenever necessary to complement the content