digital marketing course
                     DIGITAL MARKETING
Digital Marketing introduces advertising on
digital platforms. The marketing that uses
the internet and online digital technologies. 
It  is an important form of marketing today 
as  the number of internet users is rising 
rapidly  daily.
There are different types of Digital 
 marketing
Search Engine Optimization[SEO] 
 Email Marketing
Social Media Marketing 
[SMM]  Affiliate Marketing
Google Ads  
Google Analytics 
 Blogs.
There are two types of 
SEO 1. On-page 
SEO
2. Off-page 
SEO
On-page SEO:- These are strategies used to increase the visibility of a website 
 by optimizing every single webpage of the website.
Off-page SEO:-These are strategies used to increase the visibility of a website by 
 redirecting users from other websites to our website
Email Marketing
Email marketing is influential marketing and straight marketing. It uses 
email  to advertise the business, products or services. Email marketing has 
become  such a common marketing tool for businesses.
Social Media Marketing
Social Media Marketing targets social platforms to promote the 
brand,  products, services promotion etc. It is the easiest way to 
reach vast  customers or even interact with them.
Affiliate 
Marketing
Affiliate marketing is an advertising model in which a company pay back the  
third-party publishers to bring on traffic or leads to the company products 
and  services.
Google 
Ads
Google ads is a paid advertising online platform. Google ads allow the  
business to display advertisements, services, products, offers, or videos 
to  potential audiences. The benefit of the google ads platform is that 
you can  manage the google pay-per-click ads.
Google 
Analytics
The tool allows you to trace websites, blogs and social networks. Google analytics  
enters the activity of your user from the second he arrives until leaves your 
website.
It covert into different details with graphs and statistical data to make it easier 
to  know the progress.
Blog
Blogs are alwayss updated with brand new  
content, website or articles. It can be used for 
 individual use or business need. Blogs can 
also  allow business owners or companies to 
keep  their audiences and customers up to 
date.
Blogs need to be updated always.
National Institute of 
Digital  Marketing
A most advanced course with certifications and 100% 
placement.
www.nidmindia.co 961136114
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