8 Best Social Media Trends to Watch Out for
                     8 Best Social Media 
Trends 
To 
Watch Out
•Here are the 8 Best Social Media trends that you need to loo
k forward:-
1. TWITTER CHANGES:
Twitter was one of the most popular social media websites 
after its inceptions. Now with the introduction social media 
like Instagram and Snapchat, Twitter has been losing out on 
its daily users. The top management at Twitter is head 
storming to look out for new features to increase 
the engagement on the Social Media. There’s a lot on Twitter 
to watch out for.
•2. CHATBOT:
Artificial Intelligence is ruling the technology ever since its 
inception. Every website is designing its own chatbot to 
produce responses that are relevant. Bots are visually 
interesting and websites are employing content writers to 
predict answers that feel like chatting with a human on the 
other side. 
Facebook, Gmail, and every other Social Media are integrating 
chatbots to enhance the user experience. Chatbots are here to 
stay.
•3. LIVE STREAMING:
This feature has been added to many Social Media sites 
recently. Experts see a huge potential in Live Streaming. The 
users instantly connect to the streaming video and get the 
actual feel of being there. 
Youtube and other sites are continuously working on making 
Live streaming more glamorous and appealing. Many brands 
are engaging in Live streaming to promote their brand. It is 
can be seen an emerging Digital Marketing tool.
•4. INFLUENCER MARKETING TAKING TURNS:
Brands have started recognizing the power of influence marketing. There 
are many celebrities who are being approached to endorse 
products/brands on their personal social media handles. Influencer 
marketing is not only restricted to certain people, but it also identifies the 
popular handles or pages on Facebook, Instagram, and Twitter to promote 
their brand.
•5. SOCIAL MEDIA MARKETING BECOMING THE MAINSTREAM 
ADVERTISING:
It’s high time everybody realizes the power of Social Media now. The 
penetration of Social Media in India is not only restricted to the millennial 
generation now, Social media is now engaging the older as well as the 
younger generations now. There is a huge scope for marketing and 
branding via the different Digital Marketing tools.
•6. INSTAGRAM STORIES TO RULE:
Instagram has slowly but steadily been making a firm grip on the Social 
Media users. Since the introduction of stories has happened, Instagram 
usage has increased tremendously. Every brand is looking out for how 
they can increase the user engagement through Instagram stories.
•7. FACEBOOK HAS ALREADY BECOME A CULT:
It would be unfair to term facebook as just a Social Media. Facebook now 
has everything from news to weather updates. People practically live on 
Facebook. There are efforts taken by every brand to create their presence 
on Facebook. Everybody is now looking at tricks for a Facebook 
platform for business growth.
•8. THE RISE OF VIRTUAL REALITY AND AUGMENTED 
REALITY:
Mobile gaming, better purchasing, location-based food and 
travel suggestions everything is possible because of virtual 
and augmented reality.
There are many types of research going on to bring Virtual 
and Augmented reality in Social Media to increase the user 
experience. 
There is a lot coming on our cell phones to engage us and 
change the way social media is now!
•Social Media is ever evolving every day. New upda
tes for each app are waiting for you to enter the W
i-fi zone. 
•From Twitter to Instagram, From Quora to Snapcha
t, every Social Media is rebuilding, restructuring a
nd re-engineering its app/website to engage more 
and more users every day. 
•With New Year all the Social Media platform
 are all geared up to bring new things to your Busin
ess.
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