Brand building strategies
                     Marketin
Sgtrategies 
and Brand 
Building Next Slide
Activities
Ebook and 
White 
Paper 
PPublisuhinbg ofl Eibocokas, latteisto blongs on 
industry relevant trends related to core 
teschnology domains.  Ebook can be captured on website and we can can ask 
for the contact information from the user 
to download the Ebook from the website.
www.etechprowess.com Next Slide
Company 
collaboration and 
partnerships
We can collabrate with the Industry tie 
ups to offer co-branded courses related 
to core technology domains  and 
certifications. This can add more 
credibility and can more learners and 
enhance the brand visibility.
www.etechprowess.com Next Slide
Mini 
Wec cano offeur shorrt vsersioen vidseos of our full courses 
and display on our website. The free courses videos 
can be published along with the download brochure 
button/ option. On clicking on download brochure 
button we can display contact form / pop up form to 
capture the user information
www.etechprowess.com Next Slide
University 
college 
partnerships
We can offer workshops, skill 
assessment tests, hackathons and 
we can offer our course as add ons 
to their students.
www.etechprowess.com Next Slide
 Exclusive 
content
Creation of library to host videos, 
articles, tools and make it accesible 
only to paying students. We can 
share demo short version of it to 
attract more users. This activity 
would increase brand visibility and 
engage, attract more users to our 
site
www.etechprowess.com Next Slide
Webinars and 
Live Demos
We can work on the live webinars 
on a regular basis on various 
trending technologies and provide 
real time solutions. Discounts can 
be offered to participants while 
promoting the course.
www.etechprowess.com Next Slide
Affiliate / 
Referral 
Programs
We can give referral programs / 
affiliate programs to students and 
make students earn commission for 
every referral. Incentives can 
offered to students who refer more 
and the bigger will be the reward.
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Trending content 
series
We can create blog or video series 
that covers various topics on the 
core technologies such as VLSI, 
Embedded systems. We can end the 
each episode with an invitation to 
addend the free trial class/ Demo.
www.etechprowess.com Next Slide
Seasonal 
campaigns for 
discounts
We can run seasonal campaigns 
and provide discounts during the 
holidays or during specific time of 
the year. We can offer the course 
bundle at once with a reduced price 
for during the seasonal campaigns
www.etechprowess.com Next Slide
Collabration with 
Influencers
 We can partner with influencers, 
educators in the specific fields to co 
create videos, articles  to gain more 
brand visibility
Next Slide
www.etechprowess.com
Offering micro 
certifications
We can provide short cerifications 
to students with specific skils after 
learning the basics of course(VLSI, 
Embedded, Python). Interested 
students can opt for the larger and 
full length courses
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Community 
building
Community, group can be built to 
engage more students and build an 
interactive community with the 
student group
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Usage of AI for 
course 
sWue cgan mgakee usset ofi AoI pnowesred 
tools to create course suggestions 
based on the website browsing 
history of the user 
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 Polls and 
questions
 Polls and quiz related questions can 
be asked on whatsapp group / 
communities to interact and engage 
with the users more frequently 
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Research Paper 
Publications
We can Publish an annual "Tech Skills 
Demand Report" focusing on our key 
courses 
www.etechprowess.com Next Slide
Than You!
k
www.etechprowess.com