Uploaded on Mar 22, 2021
The ease in development and modification of the applications is also a reason why companies are expanding their reach by such methods online. The digital developments have helped these apps to function on an advanced level like Chatbots, PWAs as well as Motion UI.
Importance of Android Application for Business
Importance of Android
Application for Business
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IMPORTANCE OF ANDROID APPLICATIONS TO BUSINESSES
1 ) Wide Networking
With the growing number of mobile users, the scope of digitally
expanding your business to reach every smartphone owner is
just an Android App away.
The features of push notifications, email newsletters with
offers, discounts, or any other incentive on your Android App
entices customers.
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2 ) Longer Business Hours
The android application allows businesses to stay open 24*7 to
provide hassle-free services to their customers.
This increases the chances of conversions through potential
customers.
It generates more revenue for the businesses.
The orders can be placed on these online stores by users at any
time to avail of a product of their choice.
It also helps in brand awareness and traffic.
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3 ) Enhances Innovation
It is not possible for business owners to keep changing their
outlets but it is easier to change features on Android
applications to fit your requirements.
Every year, Android comes up with inventions that make trends
shift digitally.
Thus, in order to have an upper edge on sales over your
competitors, one can innovate the Android applications to
match the customer's expectations in the future.
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4 ) Reduction in Costs
The cost of paying workers to do manual labor is reduced as
those tasks can be accomplished on the app itself.
It will make a significant impact on costs if these services are
undertaken online through the use of such android applications.
It will increase work efficiency and save your time and money.
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5 ) Brand Recognition
An application downloaded online for undertaking some service
creates brand recognition through its easy-to-use features and
customer services.
The hassle of offline transactions is cured and the experience
with a particular brand helps in establishing brand loyalty.
This is similar to building a guaranteed customer base in a
physical outlet, although here, the customer base is wider than
before.
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6 ) Customer Relationship
An android app helps businesses in creating better customer
relations by providing services to personalize their experience.
Customers can post reviews on various social media platforms
and make order requests.
It helps businesses to know about the desires of the customers
by maintaining data of their searches and likes.
It also helps in tracking customers' activities and purchase
patterns.
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