Social Media App Development- Overview & Its Trends
                     SOCIAL MEDIA APP 
DEVELOPMENT- 
OVERVIEW & ITS 
TRENDS
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With the advent of the mobile-dominating era, a very popular revolution has 
taken place. Yes, you got it right!!! It is the one and only social media 
revolution.
Social media- an application that allows you to create and share content with 
your friends, family, and colleagues. The application which sometimes makes 
you feel depressed. The times when no one is reverting your messages or 
your profile picture got fewer likes than expected!!
And, it also makes you super-happy. For instance, when your profile picture 
gets more likes than expected or you have locked many potential clients for 
your business through social media.
As cliche as it sounds- You can love it or hate it but you can't ignore social 
media.
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LET'S HAVE A 
LOOK AT ITS 
EVOLUTION
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We all know human beings are social creatures. It means that 
we can't live in isolation. Before the dawn of social media, 
people used to meet each other a lot - sharing their happiness 
and pain, gossiping, sending letters, and telegraphs. They were 
having an intimate bond with people at that time. And, today it 
is no different- it just shifts from real-life connections to virtual 
ones!!
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Social Media App Development
With time, social media has also evolved manifolds. Let's have a glance at it :
• Social Networks: It connects with people or brands on a personal level. e.g. 
Facebook, LinkedIn, and Twitter.
• Media Sharing Networks: As the name suggests, it shares media like 
photos, videos, and reels. e.g. Instagram, Snapchat, and Youtube.
• Discussion Forums: They are Question and Answer applications. Here, 
people find, discuss, and share ideas or opinions on various topics. e.g. 
Reddit, Quora, and Stackoverflow.
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• Bookmarking And Content Curation Networks: It discovers, 
saves, and shares new and trending content. e.g. Pinterest, Flipboard.
• Consumer Review Networks: It finds, reviews, and shares 
information about brands, services, and products. e.g. Zomato, Yelp, 
and TripAdvisor
• Blogging And Publishing Networks: It publishes, discovers, and 
comments on content. e.g. Medium & PhotoBlog
• Social Shopping Networks: It spot trends, follow brands, share 
great finds, and make purchases.e.g. Fancy, Shopcade, Flerika
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• Interest-Based Networks: It connects with others around a shared interest 
or hobby. e.g. Goodreads, Spotvice, Last.fm, Travello.
• ECommerce Networks: It advertises, finds, shares, buys, sells, and trades 
products and services. e.g. Airbnb and Taskrabbit
• Anonymous Social Networks: It brings authentic and safe communication 
to both public and private social spheres. e.g.Anonyfish, YikYak, and 
Minds.com
• Dating Social Networks: It matches single people who want to start a 
relationship. e.g. Muzmatch, Tinder, and HowAboutWe.
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How To Make Your Social Media App
Making your social media app is not rocket science. Every day, 
thousands of new social media apps are being made. But, what matters, 
in the long run, is your USP ( Unique Selling Point) and your plans of 
execution. As a general overview, here are some must-haves functions 
of an app:
• Simple User Interface
• Easy Search
• Personalized User Profile
• Notifications and real-time updates
• Newsfeed
• Messaging
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• The ability to attach different files
• Liking and Commenting
• The ability to upload content
• Able to create groups and communities;l
• The ability to edit the user profile
• Emojis and stickers;
• Able to send invites;
• The power to add or remove friends/connections.
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Social Trends To Analyze
Every single day, the Information Technology sector is evolving and it is 
impacting each and every arena of our life. And, evolution is the law of 
nature.
According to Statista, the number of active social media users has 
increased from 0.97 billion in 2010 to 3.03 billion users in 2020.
So, this evolution demands solid changes. And, here are the social 
trends which we can not think of ignoring:
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• Communal Messaging: In this era, social messaging is a boon for 
brands to directly communicate with their prospective customers. 
There are instant messaging features- exactly the one which is 
required.
• Stories Aren't Slowing Down: People are looking for a genuine 
connection - a connection that is more focussed at your personal level. 
For instance, Snapchat introduced the feature of sharing stories. Now, 
it has become so popular that other platforms like Instagram have also 
started using it. People feel encouraged when receiving feedback from 
their family and friends regarding their stories.
• Social Commerce: This is indeed a new feature for you!! You know 
Snapchat, Instagram, and even Facebook is planning to launch a 
payment option in their apps. Here they will provide a "$" sign. By 
clicking on this you can go for P2P transfer. It means peer to peer or 
person to person transfer at one click.
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Dynamic Selling: Businesses are well aware of the fact that social 
media is a goldmine for their business. They leave no stone unturned to 
sell their services through social media platforms.
Privacy Is Respected: The majority of the social media apps follow this 
rule of having a status disappearing within an hour, a couple of hours, or 
a day. This adds a sense of urgency and intimacy to the posts shared 
with friends. For instance, Snapchat and Instagram stories can also be 
labeled as "self-destructing content".
Video Content Continues To Boom: Video content is the new era's 
demand. Facebook lives, Instagram lives and reels, Youtube videos, and 
exclusive video content streaming on apps like Netflix are a breath of 
fresh air for today's generation.
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How To Build A Social Media Site With Halkwinds
Social media is emerging every single day. People are looking for more 
digital connections. They have a keen interest in this virtual world rather 
than the real ones. Our youth can live without food, for sure- but not 
without social media. It ain't gonna happen soon.
So, if you want to build your Social Media Site, you are moving towards 
a very lucrative business. Nevertheless, this business will demand a lot 
of prerequisites. But, the indispensable one is to find a good social 
media development agency.
And, just smile. Your search ends here at Halkwinds. Want to convert 
your idea into reality? Get in touch with us!!
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THANK 
YOU
[email protected]
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