Important Tips for Better Images SEO
                     Importa
nt Tips 
for 
Better 
Images 
SEO
High Quality & Original 
Images
 Using high-quality 
images on a website 
makes the website 
look more attractive 
and enhances the 
user experience. Also 
when the images are 
original, i.e. belong to 
your company itself, it 
puts a great impact 
on the user of the 
site.
 Original images do 
not need a high-
budget setup, but you 
can get those images 
by yourself using a 
good camera. 
Relevant Images
 Your website talks about 
selling clothes, but you 
have put the food 
pictures on it. Does it 
make any sense? No! 
Right? In the case of 
images, it is quite 
simple. The image must 
represent the context of 
the textual content on 
the web page.
 The images are more 
expressive and are 
helpful in simplifying the 
complex content into a 
simple form. Using 
wrong images on your 
website can turn off the 
visitors.
A Big No to the 
Copyright Images
 The other reason to use 
original pictures, on your 
website, is to avoid the 
copyright conflict that can 
occur when you use some 
random pictures from the 
internet. Copyright claims on 
the images are not good for 
your website, and also for 
you, as you can get into an 
expensive lawsuit.
 The companies that own the 
pictures can issue a notice 
for not taking their 
permission to use the 
images, which is valid under 
the Digital Millennium 
Copyright Act (DMCA). 
Choose the Right 
File Type
 Choosing the right file type 
for the images is also 
another important part of 
Image SEO. Commonly, 
there are three most used 
file types, i.e., jpg, png and 
Gif. All the three types are 
slightly different from each 
other but fall in the same 
category. 
 The PNG files render the 
highest resolution of all, but 
at the same time, they have 
the biggest file size too. So 
most of the people use the 
jpg format of the images, as 
they provide high resolution 
at the smaller file size.
Image Size and 
Hosting
 Another prime factor in 
Image SEO, is the size of 
an image, as the page 
load time for a website 
depends on it. The bigger 
size of the image is a 
major agent in slowing 
down the page load time 
for the website. 
 According to the 
researches, on a new 
website, the users wait for 
the site to load only for 
ten seconds and leave the 
site immediately. So for 
better user engagement, 
one must maintain the 
page load time to its 
lowest.
Naming the Images
 Naming the images 
might look an easy 
task, but then is also 
the most critical 
one. In the Image 
SEO, the name of 
the images has its 
own role to play. 
While naming the 
images, try to 
choose a name 
which is relevant to 
the content. 
 The image name is 
not visible to the 
users, but it is 
helpful in providing 
the content 
information to the 
search engines.
Captions & the Alt 
Text
 Alt Text or the 
Alternate Text is 
another most 
important constituent 
in the Image SEO. 
Using the alt tags 
carefully is beneficial 
to the overall on-page 
SEO strategy. 
 Most of the search 
engines are text-
based, and when the 
image takes longer to 
load, or in the case, 
does not even display, 
it is the Alt text that 
appears on the screen, 
and the SE reads it. 
Image Sitemap
 For better SEO, creating a 
sitemap is a common 
thing, but did you know 
that Google also 
encourages creating a 
sitemap for the images 
used on the website for 
better search engine 
ranking? You can add the 
images to the sitemap, or 
you can create a separate 
sitemap for the images. 
 It helps the search 
engines to add those 
images to the index, such 
that the images also show 
up in the searches.
THANK 
YOU
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