Exactly What Does Skin Brightening Mean
                     Exactly What Does 
Skin Brightening 
Mean?
www.jbskincare.in
We all know the skincare “buzzwords” that are 
incorporated into skincare ads, labels, and 
reviews.
Think adjectives like “moisturizing,” 
“enhancing,” or “glowing.”
After all, we both know that slathering on a 
“brightening” night cream won’t make your 
face light up the room like a toddler’s night 
light, but do we know what it really means to 
brighten our skin?
Brightening Skin Products led to 
exogenous ochronosis, a skin condition that 
some believe can still be caused by the use of 
skin brightening products with hydroquinone.
 If you don’t—you’re certainly not alone.
And that’s what I’m here to help you out with www.jbskincare.in
today!
What Does It Really Mean When a 
Skincare Product is Brightening?
As you may have realized from some of 
my previous blog posts, the beauty 
industry can be quick to hop on a trend
—whether that be a hot new ingredient 
or a promised effect.
The word “brightening” falls into a 
similar predicament, in a way.
Because “brightening” can mean so 
many different things, many beauty 
brands, bloggers, etc. use the word to 
mean a multitude of things.
Most commonly, brightening is used to 
mean lightening, fading, or, at its most 
extreme cases, bleaching. www.jbskincare.in
Brightening is also used to 
describe products that may block 
the production of pigment and/or 
lift pigment out of the skin (think 
dark spots from the sun or acne 
scars).
Brightening can also be used to 
describe products that help to 
increase cell turnover and 
therefore speed up the flaking 
away of damaged upper layers of 
the skin to reveal the beautiful 
baby-soft skin below (think of it as 
a great compliment to your 
exfoliator).
Because of the variety of effects 
that the word “brightening” is 
used to encompass, the most www.jbskincare.in
effective way to figure out what a 
product really does is to take a 
gander at the ingredients list.
The Benefits of Brightening
As I mentioned, one of the benefits of brightening can be reduction and/or 
complete erasure of dark spots from scarring, acne, sun exposure, etc.
Depending on your skin type, you may be more prone to dark spots, and if 
that’s the case you’ll definitely benefit from brightening products or procedures.
If you suffer from a skin condition such as melasma, brightening products 
should always be in your arsenal, not to mention your daily skincare routine.
As an added bonus, most of the ingredients used in brightening products also 
do double-duty in that they provide moisture and antioxidants for your skin to 
drink up—and who among us couldn’t use some more of that?
For this reason, many women love brightening products not for their ability to 
fix what many women see as skin “problems,” but also to give them that glowy 
look that we get after a tropical vacation (or simply after we’ve actually had a 
full night of sleep).
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Brightening Ingredients To Watch 
OInguredtie nFts oTo rAvoid
Many brightening products incorporate 
hydroquinone, an ingredient that effectively 
bleaches the skin.
While hydroquinone can be safe for lighter skin 
tones, it can cause adverse aesthetic effects on 
those of us with darker skin tones.
This goes doubly if you plan on only applying the 
brightening product to certain spots on your face 
— you may end up looking like a leopard!
There have also been general concerns about the 
safety of using hydroquinone on your skin, and the 
jury is still out on if using hydroquinone in your 
beauty routine can cause adverse effects down the 
road
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 Ingredients To Embrace
Instead of taking your chances on products with hydroquinone, I 
recommend vitamin C products.
Vitamin C is safer for your precious skin because its effects are more 
lightening and fading rather than bleaching.
Plus, vitamin C is a natural antioxidant!
Glycolic acid is another option for brightening, as it’s a great exfoliant 
(which means it’ll help to remove those damaged upper skin layers), 
and it naturally brightens the skin.
If you have sensitive skin, you may want to search for a product with 
lactic acid, which is a good option for brightening that likely won’t upset 
even the most sensitive skin.
Contact JB Skincare for all the types of face and skin products which is 
suitable for all skin types
www.jbskincare.in
Contact us 
www.jbskincare.in
+91  011-
47504498
[email protected]
A2/97 Rajouri Garden, New Delhi 
110027
Thank You