JAMIE GOLDSTEIN HIGHLAND BEACH-TIPS FOR SUCCEEDING IN REAL ESTATE-converted
                     JAMIE  
G O L D S T E I N   
H I G H L A N D   
BEACH-TIPS  
FOR  SUCCEE
DING  I N  
REAL  
ESTATE
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Real estate prelicensing education  
TIPS F O R prepares you to pass the licensing 
exam.  However, it is light on 
SUC CEEDING  information about  how to be a 
I N  REAL  successful real estate agent  after you 
EST AT E pass the exam. If you ask, your  instructor will say you need to be 
skilled  at marketing yourself, work 
hard, build a  good book of business, 
network, and  generate leads—all 
good advice.
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1. H a n g  y o u r l i cense  
wi th   the  brokerage 
that’s right
for you .
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Most realestate companies are constantly 
recruiting  salespeople. However, these brokers 
can differ a  great deal in structure, operation, 
and philosophy. So,  to be successful as a real 
estate agent, you shouldn’t  sign with any 
brokerage until you do some homework
on your options.
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2. Create a p lan for success a nd
h o l d  yourse l f accountable .
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Write one or two sentences about what could make you 
compelling to  potential clients. This is your unique selling 
proposition.
Develop a budget with a focus on the activities that you identify 
as having  the potential for the highest ROI. This will ensure 
efficient use of funds for  the right reasons.
Create a calendar to guide planning for marketing and 
networking activities
like email blasts, social media, trade shows, print mailers, and 
paid search.  Develop metrics and daily activities all driven 
toward helping you meet  your goals.
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3. Have savings that can tide
 you  over in lean 
times.
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At minimum, a  realestate agentneeds a mobile
phone,a car (in  most places), a computer, and
wifi.These are things many  brokerages expect you
to provide yourself, along with other  business
startup costs. In addition, it might be a few months 
or so
before you earn your firstcommission, andyou’re going to
have to  be able to cover daily living expenses.
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People shop for homes in their free  
time, which is typically nights and  
weekends. Buyers and sellers 
4.Embrace expect  their r eal estate agent to 
awt onrikgihntg and bfoer  ashvaoiwlainbgles, open houses, and 
on office  visits on their schedules. weekend Don’t treat  working off hours as a 
s. chore. Instead,  embrace it, 
especially early in your  career. 
Volunteer to work open houses  for 
other agents on weekends.
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T h a n k  You!
For sharing your day 
with us
Website
 http
s://www.pillar.vc/team/jamie-goldstein/
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