Extract API for Blinkit, Swiggy Instamart, and Zepto API Powers Competitive Product and Pricing Benchmarking
                     Extract API for Blinkit, Swiggy Instamart, and Zepto API Powers Competitive 
Product and Pricing Benchmarking
Introduction
In today’s fast-evolving quick commerce landscape, brands and retailers face 
the constant challenge of staying competitive with pricing, assortment, and 
regional availability. With platforms like Blinkit, Swiggy Instamart, and Zepto 
rapidly expanding in urban India, real-time grocery intelligence has become 
mission-critical. Traditional research methods often fall short of delivering 
actionable insights quickly enough. That’s where automated scraping and API 
integrations provide a transformative edge. By using the Extract API for Blinkit, 
Swiggy Instamart, and Zepto, businesses can gain live visibility into dynamic 
price changes, inventory shifts, regional SKU variations, and flash sales trends—
insights that can shape both strategic planning and operational agility. This 
case study explores how a leading Indian F&B brand leveraged custom API 
integrations to benchmark pricing across India’s top quick commerce apps, 
enabling responsive pricing, assortment optimization, and smarter product 
positioning strategies in Tier 1 and Tier 2 cities.
The Client
The client is a national FMCG brand with a diverse portfolio of packaged food 
and beverage products, operating both offline and online across India. With 
increasing online grocery sales driven by platforms like Blinkit and Swiggy 
Instamart, the brand noticed disparities in pricing, discounts, and product 
visibility that were impacting sales performance in key zones. The client’s 
eCommerce and trade teams lacked granular visibility into real-time pricing 
shifts, SKU availability, and discount patterns on competitor products. 
Additionally, manual audits of these platforms were time-consuming and 
insufficiently frequent. The brand aimed to implement a scalable system for 
live product monitoring and competitor benchmarking using structured 
datasets pulled via scraping technologies. After evaluating multiple vendors, 
they partnered with Product Data Scrape to implement a fully managed 
solution using the Extract API for Blinkit, Swiggy Instamart, and Zepto for 
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The primary challenge was the fragmented and fast-changing nature of grocery 
product listings across instant delivery apps. Different platforms displayed 
distinct pricing schemes, offers, and inventory tags—making consistent 
comparison difficult. Swiggy Instamart, for example, offered different bundle 
deals for the same SKU in Bengaluru and Mumbai. Zepto listed time-sensitive 
promotions that expired within hours. The client's in-house team could not 
track such variables at scale. Furthermore, APIs provided by these platforms 
were either non-existent or limited in
scope. There was also no unified view of price gaps or stock status across 
regions and platforms. Manual data extraction efforts were too slow to capture 
flash deals or availability changes. The brand needed a Web Scraping API for 
Blinkit, Swiggy Instamart, and Zepto that could run 24/7 with location-level 
granularity. The final challenge was converting these raw data streams into a 
visualized, usable form for sales teams—requiring a dashboard to monitor 
trends, track price fluctuations, and extract insights on competitor strategies.
Key Solutions
Product Data Scrape developed a fully automated, high-frequency data pipeline 
tailored for the client’s quick commerce benchmarking use case. At the core of 
the solution was the Extract API for Blinkit, Swiggy Instamart, and Zepto, which 
pulled structured datasets at defined intervals across over 25 cities in India. This 
API enabled dynamic capture of SKU pricing, offers, inventory status, and 
delivery charges. Additionally, a layer of enrichment was built using the market 
research using Blinkit Swiggy data scraping API, which helped in correlating 
scraped prices with promotions, top-sellers, and real-time stock changes. The 
solution also integrated modules to Scrape Blinkit, Zepto & Instamart Grocery 
Data and structure it by category, brand, and pack size. Using the Extract API for 
Blinkit, Zepto & Instamart Grocery Data, the platform sent feeds to a centralized 
Grocery Price Tracking Dashboard. This dashboard displayed historical price 
charts, promotional intensity per SKU, competitor stock-outs, and region-wise 
pricing insights. The client’s category managers could now
track how frequently competitors updated prices and what pricing strategies 
worked in different metro markets. The team also deployed a powerful 
Grocery Pricing Data Intelligence layer, helping optimize trade discounts and 
pricing thresholds by city. Combined with 
Grocery App Data Scraping services , the entire solution ensured that price 
gaps, promo misses, or stocking delays were immediately visible to key 
decision-makers.
Client’s Testimonial
“Thanks to Product Data Scrape, we’ve unlocked complete visibility across 
India’s quick commerce landscape. Their Extract API for Blinkit, Swiggy 
Instamart, and Zepto gave our teams real-time pricing benchmarks, city-level 
comparisons, and a strategic edge we never had before.”
                                                     — Strategy Head, D2C Fashion Brand (India)
Conclusion
This case highlights the critical role of data automation in today’s quick 
commerce ecosystem. By leveraging a comprehensive 
Web Scraping Quick Commerce Data solution, the client turned a fragmented 
and opaque market into a clear, actionable roadmap for pricing and 
promotion. With tools like the Blinkit Grocery Data Scraping API and Swiggy 
Instamart Grocery Data Scraping API , they streamlined price discovery and 
regional strategy in under three weeks. From boosting visibility to powering 
negotiation with channel partners, Product Data Scrape's solution delivered 
measurable impact. For brands looking to gain the same competitive edge 
through precision pricing and market intelligence, the time to act is now.
Ready to transform your quick commerce visibility? Contact 
Product Data Scrape to deploy your own API-powered benchmarking suite 
today!