Uploaded on Oct 23, 2020
John Steinmetz, CEO Vista Bank, provides the most useful insights based on his experience, for small businesses to navigate through one of the most toughest economically challenging times of COVID-19.
CEO Vista bank - John Steinmetz's 6 tips for sustaining small business during COVID-19
VISTA BANK CEO, JOHN
STEINMETZ
Sustaining through
prolonged COVID-19
6 Tips for Your Small Business to Survive Our Masked
Economy
2020 - A challenging
year
MOST IMPORTANT TIPS
PPP Forgiveness
PPP Round Two
Main Street Lending Program
Cash is King
Pivot
Communicate with Your Creditors
Tough times for businesses
HOW CAN THE LEADERS ACT?
John Steinmetz explains how leaders should help their team
and client base navigate these times of great unrest and
uncertainty
PPP Forgiveness
IF YOUR COMPANY TOOK OUT A
PPP LOAN, DON’T WAIT TO PAY
IT OFF
Your bank should have a plan in place, so reach
out to them sooner rather than later and get
started.
PPP Round Two
SET SOME GOOGLE ALERTS OR
NOTIFICATIONS FROM CNBC OR THE
WALL STREET JOURNAL
Prepare your business for the possible second round of
assitance
Main Street
Lending Program
A VIABLE ALTERNATIVE
Vista Bank is a participant but If your bank is
not participating in the Main Street Lending
Program, speak with a bank that is.
Cash is King
CUT UNNECESSARY EXPENSES
Take all the necessary measures, including pay
and bonus cuts, including yourself as a leader,
to give your company a fighting chance.
Pivot
BE CREATIVE
Find innovative ways to solve the problems of
your existing and new customers.
Communicate with Your
Creditors
A CRITICAL REQUIREMENT
If they see you cutting expenses and paying everything
you can, they are more likely to work with you towards
your ultimate success.
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