Beyond Price pdf
                     Beyond Price: The Real Value of Ethical, Durable,
and Transparent Jute Bags
“Price” How sensitive are we to this huge wheeler-dealer? Fair enough, we want to spend our hard-earned
money fruitfully. But, are we doing it really or under the illusion of cost-saving blanket? Pretty much the
latter. We seek convenience and immediate gratification mistaking short-term savings for real value. 
Let us break this down:
 A plastic bag at ₹7 or a paper bag at ₹15 may seem like the more affordable choice, but let’s do the 
math:
 The average person buys three disposable bags per week—that’s 12 bags per month and 144 
bags per year.
 If you buy plastic bags at ₹7 each, you spend ₹1,008 per year.
 If you go for paper bags at ₹15 each, the yearly expense jumps to ₹2,160.
 A jute or cotton bag at ₹60, on the other hand, lasts for years with proper care.
Despite this, many opt for disposable alternatives, unaware that their "cheaper" choice actually costs more
in the long run. Add to this the fact that many so-called "jute" bags in the market are blended with 
synthetic fibers, reducing their sustainability and durability.
The illusion of a lower price often blinds us to what’s truly cost-effective. We've already spoken at length 
about the eco-conscious perspective [link to blog], but it's time we also bring awareness to this price war
—because real savings come from durability, not disposability.
Why Are Some Jute and Cotton Bags Cheaper? The Truth About Pricing and Our Commitment to 
Transparency
Another challenge in the price war is comparing products within the same fabric. Jute and cotton bags 
come at different price points—some are lower, while others reflect added value. As a business 
committed to quality, fair wages, and sustainability, we often get asked why our bags cost more. The 
answer lies in the craftsmanship, customization, and personalization we offer. Beyond being just a bag, 
ours are an experience—designed to last, tell a story, and create impact. Here’s why we do things 
differently—and why it matters.
The Reality Behind Cheaper Jute & Cotton Bags
If you've ever wondered how some businesses sell jute and cotton bags at rock-bottom prices, 
here are some key reasons: 
  Inferior Materials: Many cheap bags use low-grade jute or cotton, making them thinner, less 
durable, and prone to wear and tear.
  Mass Production & Uniformity: Large-scale factories prioritize bulk production over customization,
compromising uniqueness and craftsmanship.
  Weak Stitching & Construction: Poor-quality stitching, flimsy handles, and plastic-based threads 
result in bags that lack strength and longevity.
  Unethical Labor Practices: Some manufacturers cut costs by underpaying workers or operating 
under unfair labor conditions—something we firmly stand against.
  Lack of Customization & Ethical Sourcing: Budget options often skip personalization, sustainable 
dyes, and eco-friendly inks, reducing both aesthetic and ethical value.
  Synthetic Lookalikes: Capitalizing on consumer ignorance, synthetic fabrics mimicking jute flood 
the market at lower prices, offering neither sustainability nor durability.
Our Pricing Philosophy: Fair, Transparent, and Ethical
We create bags that are not just functional but meaningful—built to last, ethically made, and thoughtfully 
designed. Here’s why our pricing reflects real value:
1. Premium Jute & Cotton Fabrics: We use high-quality, durable materials that ensure longevity, 
making our bags a smart, long-term investment.
2. Superior Craftsmanship: Reinforced stitching, strong handles, and meticulous finishing 
guarantee durability and everyday reliability.
3. Eco-Friendly & Safe: We use sustainable, non-toxic dyes and prints that are better for you and 
the planet.
4. Ethically Made: Every bag supports fair wages and humane working conditions, empowering 
skilled artisans.
5. Personalized & Distinctive: Our designs go beyond mass production—each bag carries a unique
touch, offering customization and individuality.
Selling Our Way: Why Our Approach Matters
We don’t believe in competing just on price—we believe in offering real value through sustainability, 
ethics, and durability. In a market inundated with cheap alternatives, we take a detour—one that ranks 
quality, integrity, and long-term impact. Here’s how we do it:
 Transparency First: We believe informed choices lead to better purchases. That’s why we 
openly share how our prices are structured, ensuring you know exactly what you’re paying for. 
From explaining the quality of the fabric to what gets into customizing a bag, the cost and time 
are clearly stated. This way, customer feels optimistic and confident to make a choice. 
 Educating Customers: Our goal is to help you see beyond price tags. We emphasize fair wages,
premium materials, and environmental responsibility so you understand the true value behind 
our products.
 Building Trust Through Quality: Rather than selling the cheapest option, we craft each bag to 
be worth every penny—designed to last, perform, and make a difference.
 Customization & Storytelling: yOur bags aren’t just accessories; they’re expressions of identity,
craftsmanship, and purpose. Whether for branding, gifting, or personal use, each bag tells a 
meaningful story.
Why We’re the Right Choice for You
If you’re looking for more than just a bag—if you value quality, sustainability, and ethical 
craftsmanship—then we are the perfect fit for you.
We understand that every purchase is a reflection of your values. Whether you’re a business looking to 
create lasting brand impressions, an event planner seeking memorable giveaways, or an individual who
loves custom, eco-friendly accessories, our bags are designed to meet your needs with style, durability, 
and purpose.
By choosing us, you’re not just getting a well-made bag; you’re investing in a product that:
✔ Stands the test of time with superior materials and craftsmanship.
✔ Supports fair wages and ethical practices, ensuring a responsible purchase.
✔ Adds a personal touch with customization that tells your story.
✔ Reduces waste and promotes sustainability, making every use a step toward a greener future.
We don’t just sell bags—we create experiences, memories, and statements that align with your values. If
that’s what you’re looking for,  we’d love to be part of your journey. Visit  Jucoholic to browse their
collection of eco-friendly jute bags and join the movement towards a plastic-free planet.
Parting thoughts
Our focus on sustainability, carbon sequestration, and reducing plastic waste has overlooked another 
major concern: the illusion of low price. A cheaper bag isn’t just about affordability; it’s about hidden 
compromises—weaker fabrics, blended materials instead of pure jute, poor craftsmanship, and 
unethical labor practices.
The price you think you’re saving often turns into waste—bags that tear, fade, or lose shape too soon, 
forcing you to buy again. In reality, low-cost options cost more in the long run. A well-crafted bag, on the
other hand, lasts, sustains livelihoods, and carries true value.
So, the next time you choose a bag, ask yourself—are you paying less, or are you paying twice?
FAQs: Understanding Our Pricing & Approach
1. Why are some jute and cotton bags much cheaper than others?
Cheaper bags often use lower-grade materials, lack durability, and may be produced using 
unethical labor practices. They may also have weaker stitching, mass-produced designs, and 
limited customization options.
2. Why should I buy a higher-priced jute or cotton bag instead of a cheaper one?
A high-quality bag is an investment—it lasts longer, looks better, and supports ethical labor 
practices. Over time, one durable, well-made bag saves more money and resources than 
repeatedly replacing cheap alternatives.
3. What makes your jute and cotton bags different from mass-produced ones?
Our bags are crafted using premium materials, reinforced stitching, and eco-friendly dyes. We
also ensure fair wages and provide customization options, allowing you to own a product that’s 
ethical, stylish, and long-lasting.
4. What questions should I ask before buying a jute or cotton bag?
o Is the material high-quality and durable?
o How is the bag stitched, and does it have reinforced handles?
o Are the dyes and prints eco-friendly?
o Was the bag made under ethical labor practices?
o Does the price reflect quality and sustainability?
5. How do I know if a bag is truly sustainable and ethically made?
Look for brands that openly share their sourcing practices, use biodegradable materials, and 
prioritize fair wages. Certifications, transparent pricing, and a focus on durability also indicate a 
truly sustainable product.
6. Are your bags customizable for personal or business needs?
Absolutely! We offer custom printing and design options for businesses, events, and personal use,
allowing you to create a product that aligns with your brand, values, and style.