The Nutritional Supplements Market is projected to grow from USD 164.7 billion in 2023 to USD 303.4 billion by 2032, at a CAGR of 7.5%. Driven by rising health awareness, personalized nutrition, and the demand for plant-based and immunity-boosting supplements, the market is expanding rapidly. Key trends include innovations in delivery systems, such as gummies and liquids, and the use of AI for personalized recommendations. The report delves into technology outlook, end-user demand, regional analysis, and competitive dynamics, providing a comprehensive overview of the industry's future opportunities and challenges for businesses and investors.