Top 5 Interactive Content Platform to work
                     Top 5 Interactive 
Content Platform to 
work
The WOW factor about top Interactive content Platform is 
active participation and personalization for customers.
Interactive Content Platform
The WOW factor about top Interactive content Platform is active 
participation and personalization for customers. But why is this the 
right time to include it in your content strategy and how can you do 
it? People are attracted to your site when there is an effort in every 
little bit.
Most content online is static
Where you can read or watch and learn. But with interactive 
content, the customer can actively engage with the content they 
are reading or watching. It makes the learning experience easier 
and enhances the customer experience.
Why create Interactive content?
Increases Engagement - Companies that used interactive content 
saw a 94% increase in content views compared to companies that 
used traditional, static content.
Customer Retention and Loyalty - If customers engage with your 
brand, and like the experience, it is more likely that they will return.
Why create Interactive content?
Customer feedback - There is no assurance if the reader has 
consumed the content. With interactive content, you can ensure 
that users have read all of your content.
Lead generations and conversion rates -  Interactive content 
positively impacts your sales, lead generation, and revenue.
Types of Interactive Content
● Animated Infographics
● Surveys
● Quiz and games
● Calculators
● Assessments and E-books
B2B Interactive content
Interactive content can take many forms, including videos, 
calculators, quizzes, and games. If you’ve never done B2B content 
before, it may appear difficult, but there are simple steps to take to 
get started. Interactive content for the B2B marketers can give 
solutions for their biggest work challenges.
And finally…
Anyone looking to increase engagement through relevant, value-
added offerings should use interactive content. It is a trend that will 
continue in the coming years and the world is noticing it already.
For more such updates, check Out recent Martech Cube Slides.