A brand helps people know about the company or product or person even before any kind of engagement takes place. Extending this description, we can also understand what personal branding is and why it is important. In simple terminology, personal branding is how you want to portray yourself to the external world. This holds especially true for your business school applications and your professional career. Read more: https://thembaedge.com/blogs/the-importance-of-personal-branding-for-business-school-applications/